"Segmentation"
410 results for "Segmentation"
Marketing CRM Strategist (2420)
State Department Federal Credit Union • Alexandria, VA
CRM Solution Specialist
National Basketball Association (NBA) • Indianapolis, IN
Senior Specialist, CRM & Marketing Automation
Scout Motors Inc. • Charlotte, NC
Senior Manager, CRM Orchestration & Governance
McAfee • Albany, NY
Senior Manager, CRM and Retention Marketing
Skullcandy Inc. • Park City, UT
Senior Manager, Enterprise CRM Operations
1-800-FLOWERS.COM, INC. • Jericho, NY
Senior Manager, CRM & Personalization Analytics
7-Eleven • Irving, TX
CRM Strategist
Swoon • United States
Marketing Automation & CRM Strategist
Swank Motion Pictures, Inc. • St Louis, MO
Retention Marketing Manager - CRM
PUMA Group • Somerville, MA
CRM & Email Marketing Specialist
The Travel Corporation • Orange County, CA
Marketing Specialist - CRM Platform, Retention
Upbound Group • Plano, TX
Retention And CRM Manager
KraveBeauty | Certified B Corp • New York, NY
What is CRM & Lifecycle?
CRM & lifecycle marketers own the post-acquisition journey. They design onboarding sequences, retention campaigns, win-back flows, and loyalty programs that maximize customer lifetime value.
CRM & Lifecycle Salary Range
$65K–$155K in the US, with senior lifecycle roles at $170K+
See full salary data →Go deeper
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Frequently Asked Questions
What is Lifecycle Marketing?
Lifecycle marketing is the practice of sending the right message to the right user at the right time based on where they are in their journey — from onboarding through activation, retention, and reactivation.
What tools do Lifecycle Marketers use?
Common tools include Braze, Iterable, Customer.io, Klaviyo (for ecommerce), and Salesforce Marketing Cloud. Most roles also require experience with segmentation and A/B testing.
How is CRM different from Lifecycle Marketing?
CRM traditionally focuses on managing customer data and relationships (Salesforce). Lifecycle marketing is about using that data to build automated communication journeys. In practice, the roles overlap significantly.