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CRM & Lifecycle

Outbound & Lifecycle Marketing Specialist

  • Warsaw
  • Mid-level
  • Remote
  • Full time
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Location

Warsaw

Setup

Remote

Posted

1 month ago

What you'll do

If you like shaping the plan and then getting your hands dirty, this job is built for you. BlackBox needs an operator who can make outbound and lifecycle messaging work across B2B and B2C.

What the role really is

You own the messaging from list building through campaign execution, replies, and lifecycle follow-up. Leadership sets direction with you, then you take the work and ship it.

What you'll do

  • Build outbound lists and enrichment workflows in Clay.
  • Launch and improve cold email campaigns in Instantly.
  • Own inbox health, deliverability, warm-up, and reply categorization.
  • Sync replies, outcomes, and lifecycle stages into HubSpot.
  • Test messaging by segment, persona, and intent.
  • Build audiences across lead, prospect, and customer stages.
  • Run nurture, re-engagement, abandoned inquiry, and expansion campaigns.
  • Manage compliance, suppression logic, and list hygiene.
  • Coordinate campaign themes, calls to action, and timing with the Social Media Manager.
  • Share outbound insights with social and content, and work with leadership on ICPs and testing priorities.
  • Support compliant SMS follow-ups, reminders, and re-engagement when needed.

What they want

  • At least 4 years of hands-on experience in outbound, lifecycle marketing, or a RevOps-adjacent role.
  • Direct experience executing email and CRM campaigns, not just overseeing them.
  • Experience working with both B2B and B2C audiences.
  • A strong grasp of deliverability, segmentation, and channel tradeoffs.
  • Clear writing and a bias toward execution.
  • Comfort working from high-level direction in a fast-moving environment.
  • HubSpot Marketing Hub or Mailchimp experience.
  • Twilio or similar SMS platform experience is a plus.

Why it's interesting

You work closely with strategy, social, and GTM leadership, with room to shape ICPs, testing priorities, and campaign iteration. The work connects outbound and lifecycle execution directly to pipeline and revenue.

Salary

Competitive compensation

Location

Warsaw, Remote, Full time

Ready when you are

Interested in this role?

Apply now and hear back within days, not weeks.

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Context

About CRM & Lifecycle roles

CRM & lifecycle marketers own the post-acquisition journey. They design onboarding sequences, retention campaigns, win-back flows, and loyalty programs that maximize customer lifetime value.

Email marketingMarketing automationSegmentationCustomer journey mappingA/B testing
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