"Segmentation"
13 results for "Segmentation"
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Retention Manager Beauty
Trafilea • Desde casa
Lifecycle Marketing Automation Specialist
PadSplit • Desde casa
Email Marketing Specialist
ADI Global Distribution • Querétaro, Qro.
Email Marketing Specialist
EX Squared • Desde casa
Head of CRM (They, She, He)
Glovo • 08005 Barcelona, Barcelona provincia
CRM Specialist
So Shall We • Buenos Aires
CRM Lead
Gammaux • 08005 Barcelona, Barcelona provincia
Klaviyo Lifecycle Marketing Manager
Kirin • Buenos Aires
CRM Analyst
VML • Capital Federal, Buenos Aires
CRM Manager
FeverUp • Madrid
Lifecycle & CRM - LATAM
Binance • Brazil, Sao Paulo
Lead Email Marketing
Assurant • Buenos Aires, Buenos Aires
Head of CRM
Revolut • En remoto
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What is CRM & Lifecycle?
CRM & lifecycle marketers own the post-acquisition journey. They design onboarding sequences, retention campaigns, win-back flows, and loyalty programs that maximize customer lifetime value.
CRM & Lifecycle Salary Range
$65K–$155K in the US, with senior lifecycle roles at $170K+
See full salary data →Go deeper
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Frequently Asked Questions
What is Lifecycle Marketing?
Lifecycle marketing is the practice of sending the right message to the right user at the right time based on where they are in their journey — from onboarding through activation, retention, and reactivation.
What tools do Lifecycle Marketers use?
Common tools include Braze, Iterable, Customer.io, Klaviyo (for ecommerce), and Salesforce Marketing Cloud. Most roles also require experience with segmentation and A/B testing.
How is CRM different from Lifecycle Marketing?
CRM traditionally focuses on managing customer data and relationships (Salesforce). Lifecycle marketing is about using that data to build automated communication journeys. In practice, the roles overlap significantly.
CRM & Lifecycle Jobs by City
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Adjacent roles
Adjacent CRM & Lifecycle roles
Lifecycle Marketing Manager
Email, push, in-app. The channel that compounds with the user base.
Growth Marketing Manager
Run growth experiments. Own a channel. Move the needle.
Demand Generation Manager
Pipeline, MQLs, ABM. Where marketing meets the sales number.
Content Marketing Manager
Write for the audience that buys. Own the publishing engine.