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Demand Generation Manager Jobs in USA
Pipeline, MQLs, ABM. Where marketing meets the sales number.
What is a Demand Generation Manager?
Demand Gen is marketing tied to the sales number. The role owns pipeline, MQL volume, ABM programs, and increasingly the marketing-ops stack (HubSpot, Salesforce, 6sense, Clearbit). Best-fit candidates think in funnels, can build a HubSpot workflow at 11pm, and have war stories about negotiating MQL definitions with Sales VPs. The discipline is heavy in B2B SaaS at $5M-$50M ARR, where the marketing team is judged purely on pipeline contribution. AI is reshaping the role β increasingly demand gen leaders are owning the sales-AI tooling (warm intros via Clay/Sandler, AI SDR enrichment) on top of classic ABM.
Skills hiring managers look for
Compensation
Demand Generation Manager salary, USA
Estimated total comp ranges by seniority. Based on real listings and market benchmarks.
Live listings
52 open Demand Generation Manager roles in USA
Senior Marketing Strategist & Operations Manager, B2B Demand Generation
Intuit β’ Mountain View, CA 94043
Head of Demand Generation
Warp β’ New York
Director, Demand Generation - 11554
Coupa β’ United Kingdom
Sr. Marketing Operations Manager
Jobgether β’ US
Team Lead Revenue Marketing, Spain & Portugal
Adyen β’ Madrid
Head of Growth & Demand Generation
Jobgether β’ US
Marketing Operations Manager
Basis ai β’ New York Office
Senior Manager, Demand Generation, Paid Media
Jobgether β’ US
Enterprise Demand Generation Manager
Jobgether β’ US
Head of Demand Generation
Radar β’ New York, NY
Sr. Demand Generation Marketing Manager
VulnCheck β’ Austin, Texas Metropolitan Area
Demand Generation Manager
Port.io β’ Austin, TX
Director of Growth & Demand Gen
Screencastify β’ Chicago, IL
Demand Generation Specialist, Mid-Market
Jobgether β’ Canada
Demand Generation Marketing Specialist, Biologicals and Chemicals (Onsite)
Thermo Fisher Scientific β’ Grand Island, NY US 14072
Manager, Demand Generation
teikametrics β’ Boston, MA US
Director of Growth & Demand Generation (Full-Stack Marketing Leader)
pubGENIUS.inc β’ Anywhere
Senior Manager, Demand Generation, Paid Media
Redwoodsoftware β’ United States (Remote)
VP, Demand Generation
Viralnation β’ Canada
SMB Demand Generation Marketing Manager, Japan (Contract)
Notion β’ Tokyo, Japan
VP, Demand Generation & Marketing Operations
Cockroachlabs β’ New York, NY
Senior Demand Generation Manager
Jobgether β’ Canada
[Job-28760] B2B Demand Generation Manager
Ciandt β’ San Francisco, CA
Demand Generation Marketing Manager
Nitra β’ New York, New York, USA
Companies hiring
Where demand generation managers are hired in USA
Where the roles are
Demand Generation Manager jobs by city
Frequently asked
About Demand Generation Manager careers
What does a Demand Generation Manager do?
Owns pipeline contribution from marketing. Runs ABM programs, manages the marketing automation stack, and partners with sales on lead-to-opportunity conversion. Often owns events too.
Demand Gen Manager salary?
In the US: $100K-$185K base, plus 10-20% bonus tied to pipeline targets. Senior leaders at high-growth B2B SaaS reach $220K+ total comp.
Similar roles
Adjacent paths to explore
Growth Marketing Manager
Run growth experiments. Own a channel. Move the needle.
VP of Marketing
Senior marketing leader. Owns brand + demand + the team.
Marketing Director
First-line marketing leader. Two layers below CMO, hands still on.
Paid Acquisition Manager
Run paid ads at scale. Own CAC, ROAS, and the LTV math.
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