"segmentation"
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Lifecycle Marketing Manager
Inspira Education • New York City, New York
Director of Lifecycle Marketing
Inspira Education • New York City, New York
Retention Marketing Manager - CRM
PUMA Group • Somerville, MA
CRM Operations & Marketing Enablement Lead (Director)
Ralph Lauren • New York, NY
Marketing CRM Specialist
Home Creations • Moore, OK 73160
Marketing Automation and Lifecycle Manager
Ping Identity • USA - Remote
Manager, Retention Marketing, Commerce Platform
Doordashusa • New York, NY; San Francisco, CA; Seattle, WA; Los Angeles, CA; Sunnyvale, CA; Chicago, IL; Austin, TX; Denver, CO; Atlanta, GA; Miami, FL; Boston, MA; Washington, DC
Senior Lifecycle Marketing Manager
Gitlab • Remote, Canada; Remote, United States
Marketing Manager, Lifecycle Management
ADT Security Services • Boca Raton, FL
CRM Manager - PL & EE
Sharkninjaoperatingllc • Poland
Lifecycle Marketing Specialist (Self-Serve)
Lovable • London
Senior Lifecycle Strategist
OpenAI • San Francisco
Manager, CRM Engagement Marketing
Onward Search • New York, NY 10013
CRM & Communications Coordinator
Jobgether • Switzerland
Manager, B2B Retention, DoorDash for Business
Doordashusa • New York, NY; San Francisco, CA; Sunnyvale, CA; Los Angeles, CA; Chicago, IL; Denver, CO; Boston, MA; Austin, TX; Atlanta, GA; Miami, FL; Seattle, WA; Washington D.C.
Senior Lifecycle Marketing Manager
Fireworks • San Mateo
Senior Lifecycle Marketing Manager | New York, NY
Talkiatry • New York, NY
Sr. Director, Customer Intelligence & CRM
TORY BURCH • New York, NY
Director, CRM Marketing
PrizePicks • Atlanta, GA
CRM and Lifecycle Manager
Jobgether • US
Lifecycle Marketer, Enterprise
Lovable • Boston
CRM Campaign Managers (Talent Pool)
DEPT® • London; United Kingdom
Associate Director, Patient CRM & Omnichannel Engagement Lead
BioMarin Pharmaceutical Inc. • San Rafael, CA
Lifecycle Marketing Manager
Mixpanel • San Francisco, US (Hybrid)
Lifecycle Marketing Manager
The Weather Company • New York, NY
Lifecycle Marketing Lead (Remote CAD)
Jobgether • Canada
Director, CRM & Loyalty
Panda Restaurant Group • Rosemead, CA
B2B Lifecycle Marketing Manager
ElevenLabs • United Kingdom
Lifecycle Marketing Manager
Robinhood • Menlo Park, CA; New York, NY
CRM Marketing Manager - 12 month FTC
DEPT® • Toronto, Ontario, Canada
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What is CRM & Lifecycle?
CRM & lifecycle marketers own the post-acquisition journey. They design onboarding sequences, retention campaigns, win-back flows, and loyalty programs that maximize customer lifetime value.
CRM & Lifecycle Salary Range
$65K–$155K in the US, with senior lifecycle roles at $170K+
See full salary data →Go deeper
How to Become a Growth Marketer: The Complete Career Guide
Growth marketing is one of the most in-demand career paths in tech — but there's no university degree for it. Here's the practical guide to building the skills, experience, and portfolio you need to land your first (or next) growth role.
Frequently Asked Questions
What is Lifecycle Marketing?
Lifecycle marketing is the practice of sending the right message to the right user at the right time based on where they are in their journey — from onboarding through activation, retention, and reactivation.
What tools do Lifecycle Marketers use?
Common tools include Braze, Iterable, Customer.io, Klaviyo (for ecommerce), and Salesforce Marketing Cloud. Most roles also require experience with segmentation and A/B testing.
How is CRM different from Lifecycle Marketing?
CRM traditionally focuses on managing customer data and relationships (Salesforce). Lifecycle marketing is about using that data to build automated communication journeys. In practice, the roles overlap significantly.
CRM & Lifecycle Jobs by City
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Adjacent roles
Adjacent CRM & Lifecycle roles
Lifecycle Marketing Manager
Email, push, in-app. The channel that compounds with the user base.
Growth Marketing Manager
Run growth experiments. Own a channel. Move the needle.
Demand Generation Manager
Pipeline, MQLs, ABM. Where marketing meets the sales number.
Content Marketing Manager
Write for the audience that buys. Own the publishing engine.