The Challenge
Filigran is scaling fast—trusted by 6,000+ orgs in cybersecurity. You'll own their entire web presence: SEO strategy, conversion optimization, and site performance. Real leverage to drive organic growth and revenue impact.
Your Mission
Audit current site architecture, identify top 20 technical SEO issues, and ship fixes; establish baseline traffic and conversion metrics
Map keyword landscape across product pages and create optimization roadmap for top 50 priority keywords
Launch 2-3 high-impact landing pages (product-specific, regional) with A/B testing framework in place
Build and share first monthly performance dashboard with traffic, conversion, and SEO health KPIs
Grow organic traffic 35-50% YoY via technical SEO wins, content optimization, and internal linking strategy
Improve site conversion rate by 20-30% through CRO experiments and UI/UX refinements on key pages
Launch AEO (Answer Engine Optimization) strategy and adapt content metadata for AI search engines (ChatGPT, Perplexity)
Establish and execute backlink growth program; secure 30+ high-quality domain authority links
KPIs You'll Own
Organic Traffic
Monthly sessions from organic search; target 35-50% growth within 6 months.
Conversion Rate
% of site visitors who complete a CTA (demo request, signup, etc.); optimize toward 20-30% lift.
Core Web Vitals (LCP, FID, CLS)
Google's page experience metrics; maintain all in 'Good' range for SEO and UX.
Keyword Rankings
# of keywords in top 10 and top 20 positions; track competitive share month-over-month.
Bounce Rate
% of sessions that exit without interaction; lower is better; target <50% for key pages.
Average Session Duration
Time spent on site; indicates content relevance and engagement; target >2min on product pages.
Tools & Stack
Your Team
Your Manager
Head of Marketing or CMO (implied from cross-functional reporting)
Current Team
Digital & Growth Marketing, Product Marketing, Marketing Ops, Content & Comms, external agency partners
New hire
The Package
Salary
€55K-€75K base
Remote
On-site, France
Benefits & Perks
Company Intelligence
Filigran (founded Oct 2022) is a cybersecurity company building open-source threat management solutions. Trusted by 6,000+ public and private organizations. Mission: proactive cyber threat identification and organizational security hardening.
Founded
2022
Customers
6000
Is This Role For You?
- You've owned SEO and website growth in a B2B SaaS environment for 4+ years—traffic and conversion gains are your resume
- You're comfortable with technical SEO, WordPress operations, and basic HTML/CSS; you don't wait for developers for every fix
- You love data: A/B testing, analytics dashboards, KPIs, and turning insights into roadmap priorities
- You're forward-thinking about emerging search (AEO, AI engines) and want to pioneer that at a growing company
- You thrive owning cross-functional projects; you can talk product positioning with PMMs and content strategy with writers
- You expect pure strategy work—this role is hands-on: WordPress admin, template tweaks, ongoing optimization, not exec oversight
- You don't have practical CMS or technical SEO experience; this isn't a 'learn on the job' role
- You're uncomfortable with on-site work in France or need full remote flexibility
- You're looking for a developer role disguised as marketing; you need to own the website directly, not hand off to engineers
Interview Process
Phone Screen
Hiring manager or Head of Marketing: 30min, background and SEO approach fit
Technical Case Study
Asynchronous: audit a website (or their own), identify top SEO/CRO issues, propose 90-day roadmap
Cross-Functional Interviews
Conversations with Product Marketing and Content teams to assess collaboration fit and strategic thinking
Final Round / Leadership
CMO or VP Marketing: deep-dive on vision for global SEO strategy, AEO roadmap, and long-term site evolution
Interested in this role?
Apply now and hear back within days, not weeks.
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About Growth Marketing Roles
Growth marketers drive user acquisition, activation, and retention through data-driven experimentation. They sit at the intersection of product, data, and marketing — running A/B tests, building funnels, and scaling what works.