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Lifecycle Marketing Manager Jobs in USA

Email, push, in-app. The channel that compounds with the user base.

Open roles
67+
Salary range (live)
$80K to $252K
Remote-friendly
28%
Cities hiring
8

What is a Lifecycle Marketing Manager?

Lifecycle Marketing owns the channels that get more powerful as the user base grows: email, push, in-app messaging, SMS. The role sits between marketing, product, and data. Strong candidates know SQL, can build a journey in Iterable or Customer.io, and write copy that converts. The work is segmentation and trigger-based automation. A weekly blast is a smaller job.

Skills hiring managers look for

Iterable / Customer.io / BrazeSQLCopywritingSegmentationLifecycle StrategyA/B Testing

Compensation

Lifecycle Marketing Manager salary, USA

Estimated total comp ranges by seniority. Based on real listings and market benchmarks.

Junior (1-3 yrs)
$75K to $100K
Mid (3-6 yrs)
$95K to $135K
Senior (6+ yrs)
$120K to $170K
See full salary data →

Live listings

67 open Lifecycle Marketing Manager roles in USA

airSlate logo

Lifecycle Marketing Specialist

airSlate • Poland

CRM & LifecycleMid-levelRemoteToday
EmailSegmentationRetention
Lemfi logo

Senior CRM Manager - Automations

Lemfi • London

CRM & LifecycleSeniorRemoteToday
EmailSegmentationRetention
Synthesia logo

Senior Lifecycle Manager

Synthesia • London

CRM & LifecycleSeniorRemoteToday
EmailSegmentationRetention
DO

Sr. Associate, Dasher Retention Marketing

Doordashusa • New York, NY; San Francisco, CA; Seattle, WA; Los Angeles, CA; Sunnyvale, CA; Chicago, IL; Austin, TX; Denver, CO; Atlanta, GA; Miami, FL; Boston, MA; Washington, DC

CRM & LifecycleSeniorToday
EmailSegmentationRetention
Toast logo

Senior Manager, Lifecycle Marketing

Toast • Remote- CAN

CRM & LifecycleSeniorRemoteToday
EmailSegmentationRetention
Sony Interactive Entertainment logo

Lifecycle Marketing Manager

Sony Interactive Entertainment • San Mateo, CA

CRM & LifecycleManager$118K-$177K1d
EmailSegmentationRetention
Super Home Inc. logo

Lifecycle Marketing Manager

Super Home Inc. • Remote

CRM & LifecycleManagerRemote$80K-$80K1d
EmailSegmentationRetention
Marek Health logo

Lifecycle Marketing Manager

Marek Health • Remote

CRM & LifecycleManagerRemote$85K-$95K1d
EmailSegmentationRetention
Triplespeed logo

Retention Marketing Lead (Email, SMS, Push)

Triplespeed • Los Angeles, CA

CRM & LifecycleSenior1d
EmailSegmentationRetention
Removery logo

Lifecycle Marketing Specialist

Removery • Austin, TX

CRM & LifecycleMid-level1d
EmailSegmentationRetention
DO

Senior Manager, Retention Marketing, Ads & DoorDash for Business

Doordashusa • United States - Remote

CRM & LifecycleSeniorRemote1d
EmailSegmentationRetention
Capital logo

Senior CRM Marketing Manager

Capital • Warsaw, Mazowieckie, Poland

CRM & LifecycleSenior2d
EmailSegmentationRetention
GEICO logo

Senior Director, Customer Lifecycle Marketing

GEICO • Bethesda, MD

CRM & LifecycleSenior3d
EmailSegmentationRetention
Searchability® logo

CRM & Lifecycle Marketing Manager

Searchability® • Orlando, FL

CRM & LifecycleSenior6d
EmailSegmentationRetention
openart logo

B2B Lifecycle Marketing Manager

openart • San Carlos, California, USA

CRM & LifecycleManagerRemote1w
EmailSegmentationRetention
Tripactions logo

Senior Email Marketing Manager

Tripactions • New York, NY

CRM & LifecycleSenior1w
EmailSegmentationRetention
Tripactions logo

Copy of Senior Email Marketing Manager

Tripactions • Boston, MA

CRM & LifecycleSenior1w
EmailSegmentationRetention
Amplify logo

Director of Lifecycle Marketing

Amplify • San Francisco, CA

CRM & LifecycleDirector$140K-$160K1w
EmailSegmentationRetention
Trulieve logo

Senior CRM Marketing Manager

Trulieve • Tallahassee, FL 32312

CRM & LifecycleSenior1w
EmailSegmentationRetention
Ignite HR logo

CRM Marketing Manager

Ignite HR • Dallas, TX

CRM & LifecycleSenior1w
EmailSegmentationRetention
Sofi logo

Senior Lifecycle Marketing Manager, Smart Card

Sofi • Jacksonville, FL

CRM & LifecycleSenior1w
EmailSegmentationRetention
FoundersCard logo

Director, Member Experience & Lifecycle Marketing

FoundersCard • Spring, TX

CRM & LifecycleC-Level1w
EmailSegmentationRetention
JPMorganChase logo

Vice President, Lifecycle Marketing Strategy

JPMorganChase • Chicago, IL

CRM & LifecycleSenior1w
EmailSegmentationRetention
Varo Bank logo

Lifecycle Marketing Manager

Varo Bank • New York, NY

CRM & LifecycleSenior1w
EmailSegmentationRetention

Where the roles are

Lifecycle Marketing Manager jobs by city

Frequently asked

About Lifecycle Marketing Manager careers

What does a Lifecycle Marketing Manager do?

Designs and ships the messaging that keeps users active and paying: email, push, in-app, SMS. Owns segmentation, trigger logic, copywriting, and the experimentation cadence.

Lifecycle Marketing Manager salary?

BLS publishes no lifecycle marketing wage. The closest May 2025 figure is marketing specialists, median $78,760. A number on a listing is the employer's range. This page prints a band only when at least 5 disclosed ranges qualify.

Which lifecycle tools show up on reqs?

Iterable, Customer.io, and Braze show up on most modern lifecycle reqs. SQL sits next to the platform, because segmentation is a query. Attribution is the third skill, and it is narrower than the platform.

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