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Domaine Paul Jaboulet Aîné

190-year-old Rhône Valley winery, now building direct-to-consumer growth under Frey family stewardship.

Early-stageFRANCEHeritage brandFrance-basedD2C transitionFamily-ownedWine industry

Founded

1834

Famous for

What Domaine Paul Jaboulet Aîné is known for

  • Established 1834 in Tain-l'Hermitage, Rhône Valley. Iconic producer of Hermitage and Côte-Rôtie wines across nearly two centuries.
  • Acquired by Compagnie Financière Frey in 2006, bringing professional management and expansion of portfolio under Caroline and Delphine Frey.
  • Transitioning from wholesale-driven model to direct consumer engagement, hiring growth marketing talent to scale digital channels and brand

For growth marketers

What it's like to work at Domaine Paul Jaboulet Aîné

Early-stage growth push for a 190-year heritage brand. Small, lean team navigating the shift from traditional wine distribution to D2C. You'd own customer acquisition and brand positioning in a category where storytelling and provenance matter as much as conversion rates. If you want to apply growth fundamentals to something with real history and margin, this is the seat.

About

In their own words

- Acquired in January 2006 by Jean-Jacques Frey's Compagnie Financière Frey, also owners of Château La Lagune in Bordeaux; Caroline Frey served as head winemaker from 2006 until stepping back in 20 ... 5, with her sister Delphine taking on greater management responsibilities ... Paul Jaboulet Aîné.

Open positions

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