CAKE
Rewards platform that paid out $411M to customers since 2019, growing fast despite crypto headwinds.
Founded
2019
Team size
51-200
Famous for
What CAKE is known for
- Distributed $411 million in customer rewards from inception through Q1 2023, up $94M year-over-year.
- Scaled headcount 55% in one year to 188 employees, targeting 210 by year-end amid market uncertainty.
- Sustained customer payouts and team expansion while navigating prolonged crypto market downturn.
For growth marketers
What it's like to work at CAKE
Early-stage rewards platform with real unit economics: $411M paid out proves product-market fit. 188-person team is lean but growing fast. Growth marketer here owns customer acquisition and retention in a space where trust and transparency matter more than hype. If you want to build in crypto without the noise, this is serious.
About
In their own words
Despite the challenging crypto environment, Cake has paid out US$411 million in rewards to customers from inception till Q1 2023, an increase of US$94 million in the past year. Cake has also expanded its headcount to 188 employees, a 55% increase from last year, and aims to reach 210 employees by.
Open positions
Postes ouverts (1)
Around CAKE
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Adjacent in the market
Companies like CAKE
Adjacent roles
Roles CAKE typically hires
Head of Growth
Own the growth function end-to-end. Strategy, channels, hiring.
Growth Marketing Manager
Run growth experiments. Own a channel. Move the needle.
VP of Marketing
Senior marketing leader. Owns brand + demand + the team.
Paid Acquisition Manager
Run paid ads at scale. Own CAC, ROAS, and the LTV math.
FAQ
Questions about CAKE
Is CAKE hiring growth marketing roles?
Yes. CAKE has 1 open growth role on Growth.Talent today. Listings refresh weekly from scraped and recruiter-posted sources.
What does CAKE pay for growth roles?
$125K-$160K is the disclosed-salary range across CAKE's current open growth roles on Growth.Talent. Specific salary per role appears on each listing.
Does CAKE hire remote growth talent?
0 of CAKE's 1 listing (0%) are remote or hybrid. Filter by location on each listing for specifics.
How do I apply to CAKE?
Click any open role on this page to view the listing and apply directly. Growth.Talent forwards applications to the recruiter's inbox or to CAKE's ATS. No intermediary, no resume gate.
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