Aroma-Zone
French beauty e-commerce brand backed by Eurazeo, scaling D2C across Europe.
Famous for
What Aroma-Zone is known for
- Secured 410 million euro investment from Eurazeo in 2021, positioning the VC as majority stakeholder.
- Built 100 million euro revenue run-rate in beauty and wellness, primarily through direct-to-consumer channels.
- Operates across multiple product categories in fragrance, skincare, and wellness verticals.
For growth marketers
What it's like to work at Aroma-Zone
Growth-stage D2C beauty brand with significant institutional backing and proven revenue scale. The team is navigating post-investment growth: customer acquisition efficiency, retention in a competitive beauty market, and geographic expansion across Europe. If you thrive in capital-backed D2C where the challenge is converting scale into margin and building repeatable unit economics, this is the rol
About
In their own words
In 2021, Eurazeo and its partners invested around 410 million euros in Aroma-Zone, making it the company’s main stakeholder. At the time, industry sources estimated that the brand made about 100 million euros in sales in.
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FAQ
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