The Challenge
SGS is the world's leading Testing, Inspection & Certification company operating 2,500+ labs across 115 countries. You'll drive marketing strategy and growth across LATAM by translating market data into competitive advantage for a 145-year-old trusted brand.
Your Mission
Build and deploy 3-4 foundational dashboards tracking key market indicators and marketing performance metrics using PowerBI or Tableau
Conduct comprehensive competitive intelligence audit across top 5-10 competitors in LATAM TIC space, documenting strategic gaps
Establish market research baseline: identify 5-7 key trends, opportunities, and threats shaping LATAM B2B testing/inspection demand
Align with cross-functional teams (sales, product, comms) on top 3 actionable insights from initial market analysis
Own quarterly market intelligence reports delivered to senior leadership with trend analysis, competitive positioning, and growth recommendations
Optimize 2-3 active marketing initiatives based on performance data, demonstrating measurable lift in engagement or conversion metrics
Map LATAM market segments with sizing, growth rates, and customer behavior profiles to inform go-to-market strategy
Develop repeatable market research methodology and competitive tracking framework for ongoing regional monitoring
KPIs You'll Own
Dashboard Adoption & Usage
Track stakeholder engagement with intelligence dashboards as a leading indicator of insight value and decision-making velocity.
Marketing Initiative ROI
Measure performance lift on optimized campaigns against baseline, tracking conversion rate, engagement rate, or cost-per-acquisition improvement.
Market Intelligence Timeliness
Monitor how quickly you identify and communicate emerging trends relative to market shift, measured in days or weeks of lead time.
Competitive Win/Loss Analysis
Quantify competitive intelligence impact on deal outcomes and sales effectiveness, tracking percentage of opportunities informed by your research.
Tools & Stack
Your Team
Your Manager
Not specified, likely Regional Marketing or Strategy Director
Current Team
Not specified; implied to be small dedicated team supporting LATAM region
New role to strengthen market intelligence capability in LATAM
The Package
Salary
$65K-$85K base
Remote
On-site in Barueri, São Paulo, Brazil. Full-time permanent contract.
Benefits & Perks
Company Intelligence
SGS is the world's leading Testing, Inspection and Certification (TIC) company with 2,500+ labs across 115 countries and 99,500 employees. The company combines Swiss precision with global reach to deliver quality, compliance, and sustainability solutions. Trusted brands include Brightsight, Bluesign, Maine Pointe, and Nutrasource.
Team Size
99500
Customers
Global enterprises across industrial, consumer goods, automotive, food, pharma, and compliance sectors
Culture
Precision-driven, integrity-focused, multicultural, fast-paced
Is This Role For You?
- You speak fluent English, Spanish, and Portuguese and deeply understand LATAM business dynamics and consumer behavior
- You love translating raw data (SQL, Excel, PowerBI) into clear strategic narratives that drive C-suite decisions
- You're obsessed with competitive intelligence—hunting signals, spotting trends early, and connecting dots others miss
- You thrive in cross-functional collaboration, bridging analytics, marketing, and sales teams around shared insights
- You want to own market intelligence strategy for a blue-chip B2B brand in a high-growth region
- You lack conversational fluency in all three languages (English, Spanish, Portuguese) or have no LATAM market exposure
- You see data analytics as a back-office function—this role demands storytelling and executive communication
- You prefer deep technical work over business strategy and stakeholder management; this is 40% analysis, 60% influence
Interview Process
Screening Call
30-min conversation on LATAM market knowledge, language fluency, and relevant experience in market intelligence or growth marketing
Case Study / Analysis Test
Take-home assignment: analyze competitive landscape or market trend dataset; present findings and recommendations
Manager Interview
Deep dive on strategic thinking, data interpretation, and collaboration with sales/marketing/product teams
Stakeholder Round
Brief conversations with cross-functional partners (sales, product, regional leadership) to assess cultural fit and communication style
Offer & Onboarding
Final offer discussion; onboarding likely includes market orientation, tool training, and immersion in current competitive landscape
Interested in this role?
Apply now and hear back within days, not weeks.
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About Growth Marketing Roles
Growth marketers drive user acquisition, activation, and retention through data-driven experimentation. They sit at the intersection of product, data, and marketing — running A/B tests, building funnels, and scaling what works.