The Challenge
ScaleUp is a 100+ project software development agency ready to aggressively scale revenue. You'll own the entire sales engine—from Upwork bidding to cold outbound to pipeline management—reporting directly to the CEO with real equity upside.
Your Mission
Establish baseline metrics: current lead sources, win rates, average deal size, and sales cycle length across all channels
Scale Upwork + Freelancer presence: optimize profiles, write 50+ test proposals, achieve 25%+ win rate improvement
Launch and execute first outbound campaign: cold email + LinkedIn outreach targeting 500+ qualified prospects with tracked conversion rates
Build proposal and messaging playbook: document top 3 winning templates and positioning statements with performance data
Generate consistent qualified pipeline: 20+ qualified opportunities per month with clear deal stages and close probability
Achieve 30%+ close rate on proposals: continuous A/B testing on messaging, positioning, and call-to-action
Expand lead sources: test and validate 2-3 new acquisition channels (SEO, AI-driven outreach, partnerships) beyond current platforms
Build sales team foundation: hire and train first sales team member; document processes, scripts, and systems for repeatability
KPIs You'll Own
Monthly Qualified Pipeline Value
Total dollar value of opportunities in active pipeline each month, tracked by stage and probability.
Proposal Win Rate
Percentage of submitted proposals that convert to closed deals; baseline and improve quarterly.
Cost Per Qualified Lead (by channel)
Total spend divided by leads meeting qualification criteria; tracked per acquisition channel for optimization.
Average Deal Size & Sales Cycle
Average revenue per closed deal and days from first contact to close; identify trends and bottlenecks.
Monthly Revenue Closed
Total revenue from deals closed in the month; directly tied to commission and bonus structure.
Tools & Stack
Your Team
Your Manager
CEO
Current Team
Solo hire; working directly with founder
You will build and hire additional sales team members as revenue scales
The Package
Salary
Variable
8-12% commission on closed deals + performance bonuses for hitting monthly/quarterly revenue targets; uncapped earnings potential
Equity
Equity opportunity available for high performers with path to leadership role
Remote
Remote, US preferred; listed as on-site but appears to be remote-first
Benefits & Perks
Company Intelligence
ScaleUp is a fast-growing software development agency delivering 100+ projects across mobile apps, SaaS platforms, AI-powered products, and marketplaces. Now focused on aggressive sales scaling and revenue growth. Founded by operator-founder with hands-on leadership approach.
Customers
100+ completed projects across mobile, SaaS, AI, and marketplace categories
Culture
High-ownership, builder mentality; entrepreneurial; direct access to leadership; performance-driven
Is This Role For You?
- You've built or scaled outbound lead generation programs and can show consistent pipeline metrics
- You're experienced with Upwork, Freelancer, or similar bidding platforms and understand win-rate optimization
- You're comfortable in commission-only or high-variable roles and see upside instead of risk
- You want to build systems and scale a revenue engine, not just execute individual sales tasks
- You're entrepreneurial, proactive, and ready to test new channels and iterate based on data
- You need a guaranteed fixed salary and stability over upside potential
- You prefer account management, customer success, or support over outbound and lead generation
- You expect heavy structure, micromanagement, or a traditional corporate sales environment
- You're not comfortable with direct accountability for revenue numbers and commission-based earnings
Interview Process
Initial conversation with CEO
Discuss your lead generation and sales experience, past results on Upwork/bidding platforms if applicable, and comfort with commission-driven roles
Challenge project or case study
Likely asked to review current sales process, propose improvements, or outline 90-day plan for lead generation and pipeline building
Reference check
Verification of past outbound/lead gen results and sales performance, especially any Upwork or platform bidding experience
Interested in this role?
Apply now and hear back within days, not weeks.
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About Growth Marketing Roles
Growth marketers drive user acquisition, activation, and retention through data-driven experimentation. They sit at the intersection of product, data, and marketing — running A/B tests, building funnels, and scaling what works.