Digital Marketing Manager - ICaur F/H

Digital Marketing Manager – iCaur – F/H

Company Overview

As the third largest Chinese automotive exporter, Chery Automobile Co., Ltd.operates in over 100 countries and has sold more than

17 million vehicles

. In 2024, the group reached

2.6 million units

, including

1.14 million exports

.

In this context,

iCaur

, Chery’s premium off-road brand founded in 2023, stands out for its modern design and innovative technologies. From 2026, the brand will launch its models in

Europe, the Middle East, and Southeast Asia

, with the ambition to become a reference in the premium off-road segment.

To support this growth, iCaur is building a strong operational structure in France and is recruiting talented professionals to join the adventure.

Location:

Courbevoie, France

Responsibilities / Missions

As

Digital Marketing Manager

, you will be part of the marketing team and ensure the operational implementation of iCaur’s digital marketing strategy:

• Digital Strategy:

  Implement marketing plans across all channels (owned, paid, and earned) to increase brand awareness, engagement, and business performance.

• Content & Brand Ecosystem:

  Oversee the creation and distribution of digital content (website, social media, campaigns, CRM) while ensuring consistency with the brand identity; coordinate agencies and external partners.

• Performance & Acquisition:

  Manage paid campaigns, monitor KPIs (traffic, engagement, conversion, ROI), and propose continuous optimizations.

• Cross-Functional Coordination:

  Collaborate with Brand, Communication, Media, Sales, and After-Sales teams to ensure smooth project execution.

• Monitoring & Innovation:

  Keep up with digital trends and identify opportunities for brand innovation.

Profile / Requirements

• Education:

  Master’s degree (Bac+5) in Marketing, Digital Marketing, or Communication.

• Experience:

  3–5 years in digital marketing, ideally in the automotive, premium, or luxury sectors.

• Languages:

  Fluent in French and English.

• Technical Skills:

  Strong knowledge of digital strategies, content creation, SEO/SEM, social media, paid campaigns, and performance tracking (KPIs, ROI, reporting).

• Personal Qualities:

  Self-starter, autonomous, able to manage multiple priorities, creative, results-oriented, and collaborative.

How to Apply

Please send your CV and cover letter to: hiring@omodaauto.fr

Subject:

« Candidature – Digital Marketing Manager (F/H) »

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