The Challenge
Leonar is a fast-growing LegalTech startup using AI to help patent agents streamline application drafting-they just hit massive growth in 2025 and need a technical growth architect to build the automated pipeline machine that turns product signals into revenue.
Your Mission
Design and deploy end-to-end N8N/Make workflows automating lead qualification, scoring, and routing into HubSpot (target: 80% of inbound automated)
Build first AI-powered data enrichment pipeline using Clay + LLM agents to generate 500+ high-intent prospect lists for outbound campaigns
Implement product-led growth signal capture-connect product usage events to automated trial logic and sales workflows
Establish baseline GTM metrics: MQL-to-SQL conversion rate, CAC, pipeline velocity, and set 3-month improvement targets
Scale pipeline generation to 3x current volume through optimized multi-channel workflows (email, web intent, product signals)
Launch and optimize 2+ referral programs (customer + partner-driven) contributing 25%+ of new pipeline
Reduce CAC by 30% through systematic A/B testing of outbound sequences, landing pages, and lead scoring models
Build self-serve RevOps infrastructure: automated Stripe-CRM sync, real-time pipeline dashboards, and lifecycle automation covering all customer stages
KPIs You'll Own
Pipeline Generated (USD)
Total qualified pipeline value created monthly-your north star for proving GTM execution impact.
SQL Conversion Rate
Percentage of Marketing Qualified Leads (MQLs) that become Sales Qualified Leads-tracks funnel health.
Customer Acquisition Cost (CAC)
Total GTM spend divided by new customers acquired-you own optimization across all channels.
Automation Coverage %
Percentage of lead lifecycle touching automated workflows vs. manual touch-measure of your system-building impact.
Time-to-First-Touchpoint
Hours between lead capture and first meaningful outreach-speed is a competitive weapon.
Tools & Stack
Your Team
Your Manager
Not specified-likely Head of Growth or Founder
Current Team
Collaborative team of hustlers and ownership champions; exact composition not detailed
New role-first dedicated GTM Engineer to scale revenue operations
The Package
Salary
€55K-€75K base
Remote
On-site, Paris (Île-de-France)
Benefits & Perks
Company Intelligence
Leonar is a LegalTech startup building AI-powered software that helps patent agents and attorneys streamline the patent application drafting process using foundation models and generative AI. The company experienced tremendous growth in 2025 and is now scaling their GTM and revenue operations. They're a team of collaborative hustlers focused on ownership and ambitious learning in a flexible, high-growth environment.
Customers
Patent agents, attorneys, law firms
Culture
Fast-paced, flexible, collaborative, ownership-driven, celebration of growth
Is This Role For You?
- You've built GTM automation at B2B SaaS startups and can prove it with SQL and pipeline metrics-spreadsheets welcome
- You're a hands-on builder who uses N8N/Make like others use Google Sheets; you don't wait for engineering tickets
- You geek out on AI agents, prompt engineering, and using LLMs to solve growth bottlenecks at scale
- You thrive in scrappy, undefined environments where you set up the systems and own the results-no hand-holding needed
- You're bilingual (French + English) and energized by working with European teams in a startup sprint mindset
- You see growth marketing as 'running campaigns'-you need to own the full technical pipeline, not just email blasts
- You're uncomfortable with ambiguity or need detailed specs before shipping; this role demands iteration and rapid pivoting
- You don't speak French at professional level-on-site Paris role, team collaboration requires it
Interview Process
Recruiter screen
Confirm French + English fluency, GTM background, technical tooling experience, and startup fit
Technical depth conversation
Deep dive on N8N/Make workflows you've built, data enrichment projects, AI tool hands-on experience, and scaling metrics
GTM strategy case study
Likely discussion around a real or hypothetical GTM problem (lead qualification, CAC reduction, workflow design)
Team/founder meeting
Conversation with Head of Growth or founder on vision, culture fit, and your ownership approach
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About Growth Marketing roles
Growth marketers drive user acquisition, activation, and retention through data-driven experimentation. They sit at the intersection of product, data, and marketing — running A/B tests, building funnels, and scaling what works.