Sr. Field Marketing & Events Manager

Accountabilities

In this role, you will own the North America field marketing strategy and execution, ensuring all events, campaigns, and partner initiatives drive qualified pipeline and support sales objectives. You will manage end-to-end event execution while also building regional demand generation programs and strengthening alignment between marketing and sales teams.

• Own and execute the North America field marketing calendar, including trade shows, hosted events, dinners, and partner activations

• Identify and prioritize high-ROI event and regional marketing opportunities across key markets and industries

• Manage full event execution including logistics, vendors, booth strategy, staffing, and post-event follow-up

• Build and scale regional demand generation campaigns across digital and partner channels

• Partner with Sales leadership to align field activities with pipeline goals and revenue priorities

• Track, analyze, and report on event and campaign performance, ensuring strong attribution and ROI visibility

• Develop co-marketing initiatives with strategic partners to expand regional reach and pipeline contribution

• Create tight feedback loops between Sales, Product Marketing, and Demand Generation to optimize field strategy

Requirements This role requires deep experience in B2B field marketing within high-growth SaaS or tech-enabled environments, with a strong focus on pipeline generation and event-driven demand creation. You should bring both strategic thinking and hands-on execution capability, along with strong collaboration skills across Sales and Marketing teams.

• 7-10 years of marketing experience, including 4+ years in field or regional marketing roles in North America

• Proven success building and scaling field marketing programs that generate measurable pipeline

• Strong expertise in event marketing including trade shows, executive dinners, and hosted experiences

• Experience working closely with Sales teams and supporting shared pipeline or revenue targets

• Strong understanding of demand generation principles and multi-channel campaign execution

• Excellent project management skills with ability to run multiple concurrent initiatives

• Data-driven mindset with strong reporting, attribution, and performance analysis skills

• Experience with tools such as Salesforce, HubSpot or Marketo, and event marketing platforms

• Familiarity with ecommerce, logistics, or SaaS environments is a strong plus

Benefits

• Competitive compensation aligned with senior-level field marketing roles

• Opportunity to own a high-impact regional marketing function with direct pipeline influence

• Fully remote work flexibility within the United States

• High-growth environment with strong exposure to Sales and executive leadership teams

• Opportunity to shape global field marketing strategy as the organization scales

• Collaboration with leading brands in ecommerce and commerce enablement ecosystems

• Fast-paced, ownership-driven culture with high autonomy and accountability

• Career growth opportunities in a rapidly expanding organization

How Jobgether works: We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team. We appreciate your interest and wish you the best!  Why Apply Through Jobgether?    Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.     #LI-CL1