The Challenge
Cox is a leading communications powerhouse, and they need a seasoned operator to own marketing strategy for their most valuable commercial clients. You'll drive growth at scale while shaping how enterprise accounts experience the brand.
Your Mission
Map and audit current key account marketing programs; identify 3-5 quick wins to improve client engagement and retention metrics
Build a 90-day campaign roadmap for top 10-15 accounts with clear success metrics tied to revenue impact
Establish baseline analytics infrastructure and reporting cadence to track account-level marketing performance and ROI
Align with sales leadership on account prioritization and co-develop joint go-to-market strategies for Q2
Launch and optimize 2-3 integrated account marketing campaigns targeting $5M+ ARR segments with measurable uplift in engagement or upsell pipeline
Develop predictive analytics model identifying account expansion opportunities; source 15-20 qualified leads for account teams
Build reusable account marketing playbooks and content templates reducing campaign time-to-launch by 40%
Grow net revenue retention by 8-12% in managed accounts through targeted upsell and cross-sell campaigns
KPIs You'll Own
Net Revenue Retention (NRR)
Track percentage growth of revenue from existing key accounts, excluding churn.
Customer Lifetime Value (CLV) per Account
Measure total attributable revenue impact of marketing programs on high-value accounts.
Campaign ROI by Account Segment
Calculate return on marketing spend for key account campaigns versus baseline.
Pipeline Influenced Revenue
Track total deal value influenced or generated by account marketing initiatives.
Engagement Rate & Brand Sentiment
Monitor account stakeholder engagement with campaigns and NPS/sentiment trends.
Tools & Stack
Your Team
Your Manager
VP or Director of Commercial Marketing (not specified)
Current Team
Not detailed; assume 2-4 direct reports or dotted-line coordinators
Backfill or new role for growth expansion (not specified)
The Package
Salary
$111K-$186K
Remote
Remote-first across U.S.; preference for Central or Eastern Standard Time zones
Benefits & Perks
Company Intelligence
Cox is a leading U.S. communications company operating across broadband, video, and voice services for both residential and commercial customers. They serve millions of households and businesses, leveraging integrated technology platforms and customer-centric innovation.
Customers
Multi-million residential and commercial customers across the U.S.
Is This Role For You?
- You've driven revenue impact in B2B marketing—you speak fluent pipeline, CAC, and LTV, not just vanity metrics
- You're comfortable owning strategy top-to-bottom: you can write the campaign brief and read the analytics dashboard
- You've managed relationships with complex, enterprise sales teams and made marketing a revenue partner, not a cost center
- You thrive with ambiguity; you're energized by building playbooks and systems in high-growth environments
- You're primarily a brand/creative marketer; this role is pure growth and revenue accountability
- You need constant oversight; Cox expects senior managers to own strategy and execution end-to-end
- You're not comfortable with data and analytics as your decision-making foundation
Interview Process
Phone Screen
Recruiting or hiring manager conversation; 20-30 mins on background, motivation, and key account marketing philosophy
Case Study / Strategy Exercise
You'll likely walk through a sample account marketing scenario or past campaign you've owned—be ready to discuss metrics and ROI
Manager Interview
Deep dive with direct manager (VP/Director level) on strategic alignment, team leadership, and growth vision
Stakeholder Round
Conversations with sales leadership or peer marketing leaders; expect questions on cross-functional collaboration
Interested in this role?
Apply now and hear back within days, not weeks.
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About Growth Marketing Roles
Growth marketers drive user acquisition, activation, and retention through data-driven experimentation. They sit at the intersection of product, data, and marketing — running A/B tests, building funnels, and scaling what works.