The Challenge
BetterHelp is the world's largest online therapy platform, and they need you to unlock growth through modern search—from traditional Google rankings to AI Overviews and LLM visibility. You'll own real initiatives that connect millions to mental health support.
Your Mission
Audit and document 50+ priority pages for AI/LLM visibility gaps and entity structures
Build and maintain weekly ranking tracking dashboard across 100+ target keywords
Complete first content refresh sprint (5-10 pages) with pre/post ranking analysis
Shadow competitive analysis process and identify 3+ content format opportunities
Drive month-over-month ranking improvements for 25+ priority keywords through content optimization
Establish baseline AI Overview citation rate and lift it by 15%+ through strategic entity markup
Deliver 2+ formal reporting decks translating search performance into business impact
Contribute to documented AEO (AI Engine Optimization) playbook for team
KPIs You'll Own
Keyword Rankings
Track position movement for priority target keywords monthly and correlate with content refresh sprints.
Impressions & CTR
Monitor organic search impressions and click-through rates to measure visibility lift.
AI Overview Citations
Measure how often BetterHelp content appears in AI-generated search answers and LLM citations.
Content Refresh ROI
Calculate ranking and traffic gains from monthly content optimization sprints.
Tools & Stack
Your Team
Your Manager
Senior SEO Data Manager
Current Team
Licensed clinicians, engineers, product, creatives, marketers, business leaders
New role
The Package
Salary
$20K-$28K
Remote
On-site (San Jose, CA) - fully remote candidates in any time zone welcome
Benefits & Perks
Company Intelligence
BetterHelp is the world's largest online therapy platform (founded 2013) with 30,000+ licensed therapists serving millions globally. They're on a mission to remove barriers to mental health care through affordable, accessible therapy. Fully backed and funded with startup DNA but long-term stability.
Founded
2013
Funding
Fully funded
Customers
Millions of users across global markets
Culture
Positive, collaborative, zero office politics. Strong emphasis on individual well-being alongside business growth. No ego, no burnout.
Is This Role For You?
- You're pursuing a degree in Marketing, Business, Data Science, or adjacent field and want real-world SEO/GEO experience
- You're analytically strong and love digging into data dashboards, ranking trends, and competitive analysis
- You're curious about emerging search paradigms (AI Overviews, LLMs, entity-based search) and want to shape strategy around them
- You want to see direct impact—your work connects real people to mental health support
- You need full remote work (role is on-site in San Jose, though flexible for different time zones)
- You expect hands-off management—this role requires high engagement with your Senior SEO Data Manager and cross-functional teams
- You're looking for guaranteed equity or variable comp—this is a paid internship with base salary only
Interview Process
Application Review
Resume, cover letter, relevant coursework or SEO/analytics projects
Phone/Video Screen
Conversation with recruiter about motivations, analytics fundamentals, and familiarity with search trends
Take-Home Analysis
Small SEO/data analysis task (competitive keyword analysis, ranking audit, or dashboard interpretation)
Senior SEO Data Manager Interview
Deep dive on technical SEO, AEO strategy, dashboard thinking, and cultural fit
Interested in this role?
Apply now and hear back within days, not weeks.
Get alerts for growth marketing jobs
Weekly email. Unsubscribe in one click.
Offres du même type
Head of Growth
Awen • Paris, US
Corporate Marketing Manager
Propark Mobility • Anywhere
Part-Time Marketing Manager for Real Estate Agent
Upwork • Anywhere
Marketing Manager, Treatment Planning (Remote US)
591x Varian Medical Systems, Inc. • Anywhere
About Growth Marketing Roles
Growth marketers drive user acquisition, activation, and retention through data-driven experimentation. They sit at the intersection of product, data, and marketing — running A/B tests, building funnels, and scaling what works.