The Challenge
Asseti has nailed product-market fit in asset intelligence for real estate at scale. You're joining to build the commercial engine that takes them from traction to category dominance, owning pipeline, revenue, and the entire GTM motion.
Your Mission
Audit and optimize existing pipeline, identify bottlenecks in the sales process, refine stage exit criteria, and establish baseline metrics across AE activity, conversion rates, and deal velocity
Install GTM operating cadences, weekly sourcing standups, bi-weekly pipeline reviews, and monthly GTM business reviews to create consistency and visibility
Define marketing pipeline targets and SLA, establish what marketing owns, by when, and how it's measured; align on lead quality thresholds and handoff criteria
Lead and stabilize the enterprise AE team, set individual targets, establish activity benchmarks, run 1-on-1s, and identify any skill gaps or hiring needs
Scale pipeline 2-3x through optimized outbound, refine messaging, deploy standardized sequences via Clay/HubSpot, and prove repeatable sourcing motion
Launch account-based marketing layer, deploy intent signals, account scoring, and signal-based sequencing to focus firepower on named accounts
Build GTM automation infrastructure, integrate enrichment APIs, implement workflow automation, and establish reporting dashboard for real-time pipeline visibility
Expand AE team and hit revenue targets, hire 1-2 additional enterprise AEs, achieve or exceed monthly/quarterly revenue numbers, and establish expansion playbook with incoming CS Lead
KPIs You'll Own
Pipeline Created
Monthly/quarterly new pipeline from outbound, marketing, and inbound channels, tracked to revenue target.
Win Rate by Stage
Conversion rates at each stage (discovery, proposal, negotiation, close) to identify where deals stall.
Sales Cycle Length
Average days from first touch to close; trend over time to measure acceleration.
AE Activity & Productivity
Outreach attempts, meetings booked, pipeline per rep, and revenue per rep, weekly reporting.
Customer Retention & Expansion
Net retention rate and expansion revenue; handoff quality with CS.
Marketing Pipeline Contribution
% of total pipeline sourced by marketing campaigns; cost per pipeline dollar.
Tools & Stack
Your Team
Your Manager
Founder and CEO
Current Team
Enterprise AE team (size TBD); marketing team (size TBD); incoming CS Lead for customer expansion
New hire to scale; incoming CS Lead to work alongside you on expansion
The Package
Salary
$180K-$240K base
Remote
On-site, Denver, CO
Benefits & Perks
Company Intelligence
Asseti is the intelligence and operations platform for large-scale real estate owners. It combines real-time asset condition detection, triage, and cost forecasting into a unified platform, turning fragmented data into a single source of truth. Used by world's largest real estate owners to optimize portfolio performance and drive smarter decisions.
Customers
Some of the world's largest real estate owners (specific names not disclosed)
Is This Role For You?
- You've scaled enterprise SaaS GTM from product-market fit to $10M+ ARR, you know how to build repeatable pipeline engines
- You thrive owning revenue end-to-end: sales ops, AE management, marketing alignment, and metrics that matter
- You're energized by early-stage scaling with founders, not corporate structure; you want autonomy and impact
- You understand the real estate / asset management space OR have sold complex B2B products to large enterprises
- You're hands-on: you'll coach deals, run standups, build automation, and do the work alongside your team
- You prefer managing large, established teams over building and coaching talent from scratch
- You need remote flexibility, this is on-site, Denver only
- You're uncomfortable with ambiguity in company size, funding, or customer names at this stage
- You treat sales as a numbers game rather than a craft, Asseti's founder expects rigor, not just volume
Interview Process
Initial Conversation
Founder screens for GTM philosophy, scaling experience, and cultural fit
Deep Dive GTM Conversation
Walk through your most successful GTM build, pipeline architecture, AE management, marketing ops, team scaling
Customer Reference
Speak with 1-2 enterprise customers about your commercial impact (if applicable)
Final Partner Conversation
Meet with CEO again to discuss first 90 days and confirm partnership dynamic
Ready when you are
Interested in this role?
Apply now and hear back within days, not weeks.
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About Growth Marketing roles
Growth marketers drive user acquisition, activation, and retention through data-driven experimentation. They sit at the intersection of product, data, and marketing — running A/B tests, building funnels, and scaling what works.