The Challenge
Les Grappes is scaling its digital presence in the wine e-commerce space. You'll own SEO strategy, optimize their Shopify storefronts, and launch automated campaigns that drive real revenue—with the chance to convert this internship into a full hire based on impact.
Your Mission
Publish 8-12 SEO-optimized blog posts (guides, vigneron profiles) targeting priority keywords with internal linking strategy
Audit and optimize 50+ product pages on Shopify for conversion (meta descriptions, UX improvements, category structure)
Design and launch 3 automated email sequences (onboarding, post-purchase, re-engagement) in Brevo/Klaviyo
Establish editorial calendar for LinkedIn and Instagram with weekly cadence; hit 100+ engaged posts
Drive organic traffic to +40% YoY; achieve top 3 rankings for 20+ priority keywords
Improve e-commerce conversion rate by 15-20% through UX optimizations and product page overhauls
Build and optimize 6+ marketing automation workflows; achieve 25%+ email open rates on campaigns
Deliver quarterly performance analysis: SEO ROI, e-commerce KPIs, CRM metrics; present findings to leadership
KPIs You'll Own
Organic Traffic & Rankings
Monthly organic sessions and keyword ranking positions for target terms; goal is 40% YoY growth.
E-commerce Conversion Rate
Percentage of Shopify visitors who complete a purchase; target 15-20% improvement through optimization.
Email Campaign Performance
Open rate, click-through rate, and unsubscribe rate across automated sequences; benchmark 25%+ opens.
Content Output & Engagement
Number of published posts, average engagement rate on social, and internal link health score.
Tools & Stack
Your Team
Your Manager
Responsable Marketing et E-commerce
Current Team
Marketing/Product/Sourcing Wine teams (~65 person company)
New internship role; potential to convert to permanent hire
The Package
Salary
€750-€950/month (typical French internship stipend)
Remote
On-site, Paris, France
Benefits & Perks
Company Intelligence
Les Grappes is a passionate wine e-commerce business operating B2C and B2B storefronts. With 65 employees, they're focused on scaling digital revenue and building brand authority in the wine space through content, automation, and smart e-commerce practices.
Team Size
65
Customers
B2C wine enthusiasts; B2B restaurant/wine retailers
Culture
Young, passionate, collaborative, and learning-focused; heavy emphasis on wine knowledge and tasting culture
Is This Role For You?
- You're in 4th-5th year of commerce, marketing, or digital marketing program and want real-world e-commerce experience
- You have strong writing skills (French fluency essential) and can optimize content for SEO and audience
- You're comfortable with data, analytics, and can connect KPIs to business decisions
- You're genuinely curious about wine or luxury e-commerce and want to build expertise in that vertical
- You need remote flexibility or can't commit to on-site, Paris presence full-time
- You lack writing skills or are uncomfortable with French language communication
- You're looking for hands-off work; this role is high-ownership and requires proactivity across multiple channels
Interview Process
Phone Screen
Alignment on availability, French fluency, and general marketing knowledge
Writing Test
Short SEO-optimized article or email copy sample to assess writing quality and marketing mindset
Manager Interview
Deep dive with Marketing lead on experience with Shopify, e-commerce, and marketing automation
Team Meeting & Wine Tasting
Meet the broader team, learn about wine sourcing and brand, and discuss culture fit
Interested in this role?
Apply now and hear back within days, not weeks.
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About Growth Marketing Roles
Growth marketers drive user acquisition, activation, and retention through data-driven experimentation. They sit at the intersection of product, data, and marketing — running A/B tests, building funnels, and scaling what works.