Global Social Media, Public Relations & Influencer Marketing Manager

Date Posted: 08/06/2026 Hiring Organization: Rose International Position Number: 505323 Industry: Consumer Goods Job Title: Global Social Media, Public Relations & Influencer Marketing Manager Job Location: Columbus, OH, USA, 43230 Work Model: Hybrid Work Model Details: Tuesday, Wednesday, &Thursday in office Shift: Standard Work Hours Employment Type: Temporary FT/PT: Full-Time Estimated Duration (In months): 7 Min Hourly Rate($): 35.00 Max Hourly Rate($): 39.00 Must Have Skills/Attributes: Marketing, Project Management, Social Media Experience Desired: Experience in social media, public relations, influencer marketing, communications (5-8 yrs); Experience managing integrated social, PR, and influencer campaigns for consumer-facing brands (5-8 yrs); Experience in social media platforms, creator ecosystems, content trends, and earned media strategie (5-8 yrs) Preferred Education: Bachelor’s Degree

C2C is not available

Job Description **Only qualified Global Social Media, Public Relations & Influencer Marketing Manager candidates located near Columbus, OH to be considered due to the position requiring an onsite presence. ***

Required Skills, Experience, & Abilities:

• 5-8+ years of experience in social media, public relations, influencer marketing, communications, or related marketing disciplines.

• Experience managing integrated social, PR, and influencer campaigns for consumer-facing brands.

• Proven ability to manage agency relationships and external partners effectively.

• Strong understanding of social media platforms, creator ecosystems, content trends, and earned media strategies.

• Experience evaluating campaign performance and translating insights into actionable recommendations.

• Excellent communication, project management, and stakeholder management skills.

• Ability to manage multiple priorities in a fast-paced, evolving environment.

• Strong editorial judgment, attention to detail, and understanding of brand storytelling.

• Experience collaborating across creative, marketing, digital, and commercial teams.

• Passion for fragrance, home, beauty, lifestyle, or consumer product categories is a plus.

Role:

We are seeking a strategic and results-driven Global Social Media, Public Relations & Influencer Manager to help elevate our brand presence and engagement across social, earned media, and influencer channels. Reporting to the AVP of Creative, this role will be responsible for executing integrated communication strategies that drive brand awareness, cultural relevance, community engagement, and business growth globally.

The ideal candidate is a strong storyteller and relationship-builder who understands the intersection of social media, public relations, creator partnerships, and brand marketing. They are highly collaborative, trend-aware, and skilled at managing franchise partners while delivering impactful campaigns that connect with consumers.

Responsibilities:

Lead Social Media, PR & Influencer Programs

• Execute global social media, public relations, and influencer strategies aligned with brand and business objectives.

• Help translate brand priorities into engaging social content, earned media opportunities, and creator partnerships.

• Ensure brand voice and messaging are consistent across social, PR, influencer, and marketing initiatives.

• Support seasonal campaigns, product launches, and key brand moments through integrated communications planning.

Manage Franchise Partners & Creator Partnerships

• Serve as a primary day-to-day contact for social media, public relations, and influencer for franchise partners.

• Develop clear briefs, provide feedback, and ensure franchise partner deliverables align with brand standards and campaign objectives.

• Drive global strategy for building localized relationships with creators, influencers, media contacts, and other brand partners.

• Manage influencer campaign execution, including briefs, content approvals, performance tracking, and reporting.

• Collaborate with franchise partners and internal stakeholders to scale programs efficiently and effectively.

Drive Brand Relevance & Engagement

• Monitor social, cultural, beauty, lifestyle, and consumer trends to identify opportunities for timely and relevant brand engagement.

• Recommend new platforms, creator partnerships, and content opportunities that increase reach and engagement.

• Leverage campaign results, and performance metrics to optimize content and programming.

• Support community-building initiatives that strengthen brand affinity, loyalty, and advocacy.

Partner Cross-Functionally

• Collaborate closely with Creative, Visual Merchandising, Merchant, E-Commerce, and Regional teams to ensure integrated execution.

• Support communications planning for new product launches, campaigns, events, and corporate initiatives.

• Work with internal teams to develop social content, PR materials, influencer toolkits, and campaign assets.

• Ensure global consistency while allowing for regional relevance and local market needs.

Measure & Optimize Performance

• Track and report on social media, PR, and influencer KPIs, including engagement, reach, earned media value, impressions, sentiment, and creator performance.

• Provide actionable recommendations based on campaign insights and performance data.

• Monitor competitive activity and share best practices and emerging trends with stakeholders.

#BB1

Only those lawfully authorized to work in the designated country associated with the position will be considered.

Please note that all Position start dates and duration are estimates and may be reduced or lengthened based upon a client’s business needs and requirements.

Benefits: For information and details on employment benefits offered with this position, please visit here. Should you have any questions/concerns, please contact our HR Department via our secure website.

California Pay Equity: For information and details on pay equity laws in California, please visit the State of California Department of Industrial Relations' website here.

Rose International is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, sexual orientation, gender (expression or identity), national origin, arrest and conviction records, disability, veteran status or any other characteristic protected by law. Positions located in San Francisco and Los Angeles, California will be administered in accordance with their respective Fair Chance Ordinances.

If you need assistance in completing this application, or during any phase of the application, interview, hiring, or employment process, whether due to a disability or otherwise, please contact our HR Department.

Rose International has an official agreement (ID #132522), effective June 30, 2008, with the U.S. Department of Homeland Security, U.S. Citizenship and Immigration Services, Employment Verification Program (E-Verify). (Posting required by OCGA 13/10-91.). About Rose Founded in 1993 Office Locations Across the U.S. 150+ Clients: Corporations and Government Agencies Employee Oriented Company Challenging Assignments Across the U.S. Continuous Professional Development