Social Media & Community Lead

Accountabilities

• Lead the global social media and community center of excellence, defining regional strategies, governance models, and operational frameworks across all social and community channels.

• Develop scalable playbooks, processes, and best practices that enable regional teams to execute consistent and effective social media and community initiatives.

• Gather, analyze, and consolidate customer feedback, community insights, social listening data, and sentiment analysis to support informed business decisions.

• Strengthen brand reputation by driving community engagement initiatives and supporting online reputation management across key markets.

• Collaborate with Product, Marketing, PR, Customer Experience, and regional teams to ensure community insights are incorporated into product launches, campaigns, and customer communications.

• Coach and support regional teams through training, knowledge sharing, campaign frameworks, and operational guidance to improve execution quality.

• Define and monitor key performance indicators related to community health, engagement, sentiment, and social media effectiveness.

• Identify opportunities to optimize tools, governance, workflows, and collaboration between global and regional teams.

Requirements

• 6+ years of experience in social media, community management, digital marketing, brand strategy, or a related field within a fast-paced digital environment.

• Proven experience leading regional or global social media and community functions across multiple international markets.

• Strong knowledge of social listening, online community engagement, customer sentiment analysis, and reputation management.

• Experience designing scalable governance models, operational frameworks, playbooks, and best practices.

• Excellent stakeholder management skills with the ability to collaborate and influence cross-functional teams and senior leaders.

• Strong analytical, communication, and presentation skills, with the ability to convert customer insights into strategic business recommendations.

• Strategic mindset with a strong understanding of how social media and community initiatives contribute to brand growth and business performance.

• Data-driven, collaborative, commercially minded, and comfortable working in a high-growth, fast-paced environment.

Benefits

• Study and professional development funding.

• Regular internal events, workshops, and team-building activities.

• Opportunity to collaborate with diverse, international teams.

• Career development and advancement opportunities within a growing global organization.

• Internal mobility programs supporting long-term career progression.

• Flexible remote working environment.

• Dynamic, innovative, and collaborative company culture.

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