Growth.Talent
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GTM Engineer

Nominal • New York, NY

Growth MarketingConfirméOn-siteFull time$120K - $160K
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GTM EngineeringRevOpsOn-site$120K-$160KSeries B/CFinTech

The Challenge

Nominal is disrupting the $25B ERP market with AI-powered financial operating systems. As GTM Engineer, you'll build the revenue infrastructure that scales their go-to-market from 0 to enterprise—designing systems, not running campaigns.

Your Mission

First 3 Months
1

Map and document all existing GTM workflows; identify top 3 manual bottlenecks costing the team >5 hours/week

2

Build your first automated lead enrichment and scoring pipeline using Clay + SQL, improving lead quality by 20%+

3

Set up foundational dashboards (pipeline velocity, conversion rates, outreach metrics) in your data warehouse

4

Ship 2 AI-powered personalization experiments (messaging or targeting) and measure impact on reply/conversion rates

By 6 Months
1

Own end-to-end outbound infrastructure: lead sourcing → enrichment → routing → scoring → outreach, fully automated

2

Reduce sales prospecting manual work by 40%+ through workflow automation and intelligent routing

3

Establish repeatable experimentation framework for new outbound channels, messaging, and targeting signals

4

Partner with founders to optimize pipeline generation; deliver 25%+ improvement in qualified pipeline volume

KPIs You'll Own

Pipeline Generation Efficiency

Cost per qualified opportunity and velocity from outreach to qualified conversation.

Lead Quality Score

% of leads meeting ICP criteria and conversion rate to first sales meeting.

Automation Coverage

% of GTM workflows fully automated vs. manual; hours saved per week.

Experimentation Velocity

Number of GTM hypotheses tested per month and learning ROI per experiment.

Tools & Stack

ClayAirtableZapierSQLAPIsLLMsSegment/CDPSalesforce or CRM

Your Team

Your Manager

Not specified (likely VP GTM or Sales/Marketing Leader)

Current Team

Sales, Marketing, and Product teams; engineering background present

New role; backfill for growth infrastructure gap

The Package

Salary

$120K-$160K base

Equity

Expected equity package (Series B/C); not specified

Remote

On-site, New York, NY; WFH stipend provided

Benefits & Perks

Clear path to leadership (technical or people leadership)
Conference and learning budget for professional development
WFH stipend for flexibility
Fast-moving startup environment with founder-level impact
Surrounded by technical talent from Netapp, Microsoft, Varonis, Riskified

Company Intelligence

Nominal is an AI-powered financial operating system replacing legacy ERP with modern, data-driven tools for enterprise and mid-market. They're disrupting a $25B market that hasn't fundamentally changed in 25 years. Team includes senior engineers from Microsoft, Netapp, Varonis, and other tier-1 companies.

Funding

Series B/C implied (fast-growing, ambitious hiring)

Customers

Ambitious, fast-growing companies (mid-market to enterprise)

Culture

Fast-paced, execution-focused, hands-on leadership, high ownership, open communication

Is This Role For You?

For You If
  • You're a systems thinker—you see GTM as infrastructure, not campaigns, and enjoy connecting tools and workflows
  • You love SQL, APIs, and automation; you'd rather build a workflow once than run it 100 times manually
  • You've worked in early-stage startups (Series A–C) or high-growth RevOps/growth engineering roles
  • You're genuinely curious about AI tools and how to apply them to sales, marketing, and lead generation
  • You measure success by impact (pipeline generated, hours saved, % improvement) not busyness
Won't Work If
  • You're a traditional marketer who prefers brand storytelling over data and automation
  • You expect a stable, process-heavy environment—Nominal is fast-moving and experimental
  • You don't have SQL or data analysis experience; this role requires hands-on technical chops
  • You're looking for remote flexibility; this is on-site in NYC

Interview Process

1

Screening

Discuss relevant GTM infrastructure projects, SQL proficiency, and experience with automation tools

2

Technical Case Study

Walk through a GTM workflow you'd build or improve; analyze a data/lead quality scenario

3

Systems Design Conversation

Design an outbound automation system end-to-end; discuss tradeoffs and tooling choices

4

Founder/GTM Leader Conversation

Direct conversation about revenue growth priorities, experimentation culture, and impact expectations

Interested in this role?

Apply now and hear back within days, not weeks.

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About Growth Marketing Roles

Growth marketers drive user acquisition, activation, and retention through data-driven experimentation. They sit at the intersection of product, data, and marketing — running A/B tests, building funnels, and scaling what works.

A/B testingFunnel optimizationSQL & analyticsPaid acquisitionProduct-led growth
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