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From Fivetran’s founding until now, our mission has remained the same: to make access to data as simple and reliable as electricity. With Fivetran, customer data arrives in their warehouses, canonical and ready to query, with no engineering or maintenance required. We’re proud that more organizations continue to leverage our technology every day to become truly data-driven.
About The Role
Fivetran is building data pipelines to power the modern data stack for thousands of companies.
We’re looking for a strategic and analytical GTM Finance Manager (individual contributor), with a focus on supporting our Marketing organization and Product Led Growth (PLG) revenue segment. This role will play a critical part in driving financial insight, strategic planning and investment optimization, directly impacting an integral function of the GTM business. You’ll partner closely with the Chief Marketing Officer (CMO), as well as the head of PLG, to provide end-to-end financial support—ranging from revenue forecasting, to strategic pipeline analysis and ROI measurement of marketing programs, to headcount and capacity planning for the Business Development org. Your work will directly influence how we allocate resources, measure performance and scale our customer acquisition and growth strategies.This role is ideal for someone who thrives in fast-paced, cross-functional environments and can bridge the gap between data, strategy and execution. You’ll serve as a trusted advisor to senior leaders, bringing a deep understanding of GTM dynamics, financial modeling and business storytelling.
This is a full-time, hybrid position based out of our Oakland, CA office. Our hybrid work model offers a blend of remote flexibility and in-person collaboration, including two days in the office each week to connect and build as a team.
What You’ll Do
- Partner with the head of PLG to support revenue forecasting, target tracking, investment modeling and strategic planning for product-led initiatives.
- Work closely with the CMO to analyze marketing funnel performance, optimize program spend and evaluate ROI across channels and campaigns.
- Drive strategic headcount and capacity planning for our business development function, ensuring alignment with pipeline and revenue goals.
- Build and maintain financial models that help quantify tradeoffs and guide decision-making across GTM investments.
- Develop clear and concise insights and recommendations for senior leadership, including inputs for quarterly business reviews and board meetings.
- Collaborate cross-functionally with Revenue Operations, Marketing Operations, Sales, and Product to align financial plans with business priorities.
- 6+ years of experience in strategic finance, FP&A, or investment banking, supporting GTM or marketing teams.
- Deep understanding of SaaS metrics, marketing funnels, and PLG dynamics.
- Familiarity with tools like Looker, Salesforce, HubSpot, and other marketing automation/CRM platforms
- Prior exposure to marketing mix modeling, attribution analysis, or campaign-level ROI frameworks
- Proven ability to partner with senior executives and drive data-informed decisions.
- Strong financial modeling, analytical thinking, and problem-solving skills.
- Excellent communication skills with a knack for simplifying complex topics into actionable insights.
- Comfortable working independently in a high-growth, fast-paced environment.
- Comfort working with large datasets using SQL, Snowflake, or similar tools for ad-hoc deep dives.
- Background in consulting or investment banking with a strong foundation in executive storytelling.
Oakland Pay Range
$145,200—$181,500 USD
Perks And Benefits
100% employer-paid medical insurance
Click here to learn more about Fivetran's Benefits by Region.
We’re honored to be valued at over $5.6 billion, but more importantly, we’re proud of our core values of Get Stuck In, Do the Right Thing, and One Team, One Dream. Read about us in Forbes.
Fivetran brings together high-quality talent across the globe to make data access as easy and reliable as electricity for our customers. We value and recognize that our customers benefit from having innovative teams made of people from many backgrounds, experiences, and identities. Fivetran promotes diversity, equity, inclusion & belonging through attracting, recruiting, developing, and retaining a diverse workforce, not only because it is the right thing to do, but because it helps us build a world-class company to better serve our customers, our people and our communities.
To learn more about Fivetran’s culture and what it’s like to be part of the team, click here and enjoy our video.
To learn more about our candidate privacy policy, you can read our statement here.
We are committed to ensuring that all candidates have an equal opportunity to participate in our interview process. If you require accommodations at any stage of the process due to a disability, medical condition, or any other circumstance, please don't hesitate to submit your request by filling out this form. We will work with you to provide reasonable accommodations to facilitate your participation and ensure a fair and accessible interview experience. Your request and any information provided will be kept confidential and will not impact your candidacy. We look forward to hearing from you and accommodating your needs to the best of our ability.
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About Product Marketing Roles
Product marketers are the bridge between product and market. They own positioning, messaging, go-to-market launches, competitive intelligence, and sales enablement. The best PMMs make complex products feel simple.