Marketing Designer, Performance Creative (Contractor)

Accountabilities

• Translate the brand’s creative identity into compelling paid social assets across platforms including Facebook, Instagram, TikTok, YouTube, and other paid channels.

• Own the end-to-end performance creative pipeline, including concept development, design, motion production, iteration, and optimization.

• Build and maintain a creative roadmap that prioritizes new concepts, testing opportunities, creative iterations, and areas for further development.

• Partner closely with performance marketing teams to incorporate campaign data, audience insights, channel feedback, and performance results into creative decisions.

• Develop engaging hooks, formats, visual treatments, animations, and concepts designed to capture attention and drive meaningful user action.

• Use AI-assisted creative tools to expand production capabilities while establishing practical workflows and guardrails that maintain brand consistency and quality.

• Develop scalable production processes and creative workflows that increase output without compromising visual standards.

• Help shape the first impression potential users have of the product by creating distinctive, engaging content that attracts and inspires new audiences.

• Contribute to the evolution of performance creative strategy and, as the team grows, potentially mentor or manage other creative contributors.

Requirements

• 4-6 years of experience in performance creative, paid social design, growth-focused creative, or a related role within consumer technology, direct-to-consumer, or growth-stage environments.

• Strong hybrid design capabilities, combining excellent static graphic design fundamentals with demonstrated motion design and animation skills.

• A portfolio showcasing paid social creative across both static and motion formats, with clear evidence of strong visual craft and performance-oriented thinking.

• Expert-level proficiency with Figma, Adobe Photoshop, Adobe Illustrator, and After Effects.

• Strong understanding of paid social creative principles, including hooks, platform-specific formats, creative conventions, testing, iteration, and performance optimization.

• Ability to quickly understand and extend an established visual identity into new creative formats while preserving brand recognition and consistency.

• Strong creative judgment, attention to detail, and the ability to balance experimentation with high-quality execution.

• Comfortable working collaboratively with performance marketing and other cross-functional stakeholders in a fast-paced environment.

• Experience using generative AI tools for image, video, copy, or other creative production workflows is a strong advantage.

• Background in music, entertainment, creator-focused products, or consumer media is a plus.

• Experience mentoring or managing junior creative professionals is a plus.

Benefits

• Contract opportunity with a flexible workload of 20-40 hours per week.

• Competitive compensation of $75-$90 per hour.

• Opportunity to work on high-impact performance creative for a rapidly growing consumer entertainment product.

• Significant creative ownership across concepting, production, experimentation, and optimization.

• Exposure to emerging AI-assisted creative workflows and opportunities to help establish scalable production practices.

• Remote work environment with the opportunity to collaborate with a highly ambitious, creative, and fast-moving team.

• Potential pathway to greater leadership responsibility, including managing or mentoring creative contributors as the team expands.

• Inclusive, equal-opportunity environment committed to considering qualified applicants fairly and without discrimination.

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