The Challenge
Pearl connects top 1% talent with funded US/EU startups ($5B+ raised). You'll own end-to-end content strategy and copywriting that drives engagement, conversions, and brand authority for high-growth companies.
Your Mission
Establish brand voice guidelines and deliver 40+ high-performing social/web copy pieces optimized for conversions
Build and execute first monthly content calendar across 3+ channels with 90%+ on-time delivery
Audit existing content and identify 5+ quick-win optimization opportunities (CTAs, headlines, messaging)
Establish baseline metrics: engagement rate, click-through rate, content performance benchmarks
Achieve 25%+ increase in engagement and 15%+ improvement in conversion rate through optimized copy
Scale content production 3x through AI tool implementation and workflow automation
Lead 2+ cross-functional initiatives (product launches, campaign pivots) from strategy to execution
Build reusable content frameworks and templates that reduce production time by 40%
KPIs You'll Own
Content Engagement Rate
Track likes, shares, comments, and saves across social platforms weekly to measure content resonance.
Conversion Rate by Content Type
Monitor click-through rates and lead generation attributed to each content piece and platform.
Content Production Velocity
Measure pieces published per week and time-to-publish to track efficiency gains from automation.
Brand Sentiment & Reach
Track monthly impressions, audience growth, and sentiment analysis across channels.
Tools & Stack
Your Team
Your Manager
Marketing or Growth Lead (not specified)
Current Team
Cross-functional marketing, leadership, and creative teams
New role
The Package
Salary
$55K-$75K base
Remote
On-site in Gustavo A. Madero, Mexico City OR Remote (Philippines - Metro Manila preferred, LATAM flexible). Core hours 9 AM - 5 PM EST, Monday-Friday.
Benefits & Perks
Company Intelligence
Pearl is a talent marketplace connecting elite candidates from the Philippines and LATAM with top-tier US and EU startups. Their portfolio companies have raised $5B+ and are backed by OpenAI, a16z, and Founders Fund. Pearl focuses on long-term placements where candidates grow into leadership roles.
Customers
Top-tier US/EU startups backed by OpenAI, a16z, Founders Fund
Culture
High-growth, merit-based, long-term career focus. Not about short-term perks—about meaningful work and consistent promotion.
Is This Role For You?
- You write sharp, conversion-focused copy and can explain why every word matters to the bottom line
- You thrive owning the full content lifecycle—from strategy through execution and optimization—without hand-holding
- You're comfortable with fast-paced, ambiguous environments and can prioritize ruthlessly
- You understand performance metrics and use data to iterate content, not gut feel
- You want exposure to world-class founders and potential relocation to scale your career internationally
- You prefer brand marketing over performance/conversion-driven work (this role is metrics-obsessed)
- You need extensive approval processes or can't operate independently across projects
- You're inflexible on hours or location—core hours 9 AM-5 PM EST non-negotiable, on-site or very specific remote arrangements
Interview Process
Initial Screening
Brief call with Pearl recruiter to assess background, motivation, and fit for international role
Writing Assessment
Submit 2-3 portfolio pieces or complete a copywriting test (social post, landing page copy, or email)
Hiring Manager Interview
Deep dive on content strategy, performance metrics, cross-functional collaboration, and past wins
Final Round
Meet with leadership to discuss long-term growth potential and fit with Pearl's vision
Interested in this role?
Apply now and hear back within days, not weeks.
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About Growth Marketing Roles
Growth marketers drive user acquisition, activation, and retention through data-driven experimentation. They sit at the intersection of product, data, and marketing — running A/B tests, building funnels, and scaling what works.