The Challenge
NTT DATA—140K+ professionals across 50+ countries—needs a Growth Hacker to drive conversion optimization and experimentation for enterprise clients. You'll own the growth strategy, run rigorous A/B tests, and collaborate with product and UX teams to unlock revenue through data-driven optimization.
Your Mission
Audit existing digital properties; identify top 5 conversion bottlenecks across funnels using GA4 and Adobe Analytics
Design and execute 3-4 A/B/multivariate tests using Adobe Target or Optimizely; establish testing cadence and documentation process
Build alignment with UX, Product, and Dev teams; establish weekly optimization roadmap meetings and backlog management workflow
Create growth strategy framework tailored to NTT DATA's consulting model; identify quick wins and longer-term CRO initiatives
Achieve 15-25% lift in primary conversion metrics through systematic A/B testing and funnel optimization
Scale experimentation program to 8-12 concurrent tests per quarter; establish statistical rigor and learning documentation
Develop and deploy 2-3 HTML/CSS/JS-based optimizations or tracking implementations in collaboration with Dev teams
Present growth learnings and ROI impact to leadership quarterly; build business case for expanded CRO budget and headcount
KPIs You'll Own
Conversion Rate Lift (%)
Measure incremental uplift from A/B tests across primary funnel stages month-over-month.
Test Velocity (tests/month)
Track number of A/B and multivariate experiments launched and completed to scale optimization impact.
Revenue Impact (S/. or %)
Quantify incremental revenue or cost savings attributed to implemented optimizations and learnings.
Experimentation Confidence & Significance
Ensure all tests reach statistical significance (>95%) and document learnings for replication.
Tools & Stack
Your Team
Your Manager
Not specified; likely Growth/Optimization Lead or Digital Strategy Director
Current Team
Cross-functional: UX, Product, Development teams
New role to establish or scale CRO capability within NTT DATA's consulting practice
The Package
Salary
S/. 70,000 - S/. 95,000 base
Remote
On-site, Lima Metropolitan Area
Benefits & Perks
Company Intelligence
NTT DATA is the world's largest IT services company with 140K+ professionals across 50+ countries. They deliver enterprise solutions spanning strategy, custom software development, application maintenance, and IT outsourcing. The Lima office is part of their Europe & Latam division, serving regional and global clients.
Team Size
140000
Customers
Enterprise clients across regional markets (Peru, Latam, Europe)
Culture
"Digital Lovers"—tech-forward, collaborative, creative, and generous. Values heart + technology, innovation without fear, and inclusive hiring across gender, orientation, ability, and age.
Is This Role For You?
- You have 4+ years in Growth, CRO, or digital optimization—not just marketing theory, actual A/B tests and funnel work
- You're fluent in GA4 and/or Adobe Analytics; you think in funnels, journeys, and conversion metrics first
- You can read basic HTML/CSS/JS and partner effectively with Dev teams to implement optimizations
- You thrive on experimentation, statistical rigor, and turning data into business impact; you document learnings obsessively
- You want to build a CRO practice within a global enterprise—scaling processes, mentoring teams, and proving ROI at scale
- You're a marketer who talks growth but has never actually run A/B tests or managed experiment backlogs
- You prefer gut-feel decisions over data; you're impatient with statistical significance or rigorous hypothesis testing
- You need remote flexibility or mobility—this is strict on-site in Lima with no hybrid option
- You're uncomfortable with Spanish-language communication (internal + client meetings likely in Spanish)
Interview Process
Initial screening
Phone/video call with recruiter to verify experience, seniority level, and Peru on-site fit.
Technical case study or portfolio review
Walk through 2-3 past A/B tests, conversion optimizations, or growth initiatives; metrics, hypotheses, and learnings.
Growth strategy discussion
Collaborative workshop with Growth/Optimization lead to assess problem-solving, analytical rigor, and collaboration style.
Leadership interview
Final conversation with Digital Strategy or Consulting lead to discuss vision, team fit, and career trajectory at NTT DATA.
Interested in this role?
Apply now and hear back within days, not weeks.
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About Growth Marketing Roles
Growth marketers drive user acquisition, activation, and retention through data-driven experimentation. They sit at the intersection of product, data, and marketing — running A/B tests, building funnels, and scaling what works.