The Challenge
Londontown is a premium beauty brand looking for someone to own Amazon as a real revenue engine—not just manage listings. You'll control strategy, budget, and growth levers across a $XX million channel that touches pricing, assortment, ads, content, and brand equity.
Your Mission
Audit current Amazon P&L, SKU performance, and ad spend efficiency; identify quick wins in pricing, content, and bid strategy
Build comprehensive Amazon reporting dashboard tracking revenue, CAC, ACoS, rank, velocity, and margin by SKU and category
Conduct competitive and white-space analysis; recommend 2-3 priority SKUs for acceleration or consolidation
Establish cross-functional cadence with Ops, Finance, Creative, and Brand; define roles and decision rights
Execute 2-3 major launches or seasonal campaigns (Prime Day, Q4) with measurable uplift in revenue and brand visibility
Optimize PDP quality across hero SKUs: refresh video, A+, imagery, and review strategy; target 30%+ conversion improvement
Scale Sponsored Ads and DSP with 20%+ YoY growth while maintaining or improving CAC and ACoS targets
Develop 12-month Amazon roadmap: SKU strategy, inventory forecasts, promo calendar, and margin protection plan
KPIs You'll Own
Amazon Revenue & Growth Rate
Track channel revenue YoY and vs. targets; measure contribution to total company sales.
ACoS (Advertising Cost of Sale)
Monitor Sponsored Ads efficiency; target profitable range while scaling volume.
Average Selling Price & Margin
Protect brand pricing and profitability; flag margin erosion from fees, promos, or competitive pressure.
Conversion Rate & Rank
Measure PDP performance and organic visibility; track Best Seller rank and top-of-search position.
CAC & LTV by Channel
Isolate Amazon customer acquisition cost; model lifetime value and repeat purchase rate.
Inventory Health & Velocity
Monitor stockouts, overstock risk, and FBA turnover; forecast demand and flag fulfillment issues early.
Tools & Stack
Your Team
Your Manager
CEO
Current Team
Cross-functional: E-commerce, Digital Marketing, Ops, Brand, Finance, Creative (size TBD)
New director-level role to own Amazon strategy
The Package
Salary
$180K-$220K base
Variable
Likely performance-based bonus tied to Amazon revenue and margin targets
Remote
Hybrid: 1 day/week in Bayonne, NJ office for local tri-state candidates; fully remote for outside region
Benefits & Perks
Company Intelligence
Londontown, Inc. is a premium beauty brand operating in the CPG/beauty space. They're looking to scale Amazon as a core revenue channel beyond maintenance mode, with focus on protecting brand equity while driving growth.
Customers
Premium beauty consumers; retail and direct-to-consumer channels
Is This Role For You?
- You've owned Amazon P&L at $5M+ revenue scale and scaled it past maintenance mode
- You run hands-on Sponsored Ads and DSP campaigns—not just audit outsourced partners
- You think strategically about brand equity, pricing power, and SKU architecture (not just volume plays)
- You're comfortable with cross-functional complexity and can translate between marketing, ops, and finance
- You have CPG, beauty, or premium brand experience and understand margin-over-volume dynamics
- You've only managed Amazon ads or listings (this role owns full channel strategy and P&L)
- You default to discounting and promos to drive volume—brand equity matters here
- You need 100% remote and can't commit to hybrid schedule in tri-state area
- You prefer execution over strategy; this is a leadership role with real decision-making authority
Interview Process
Screening call
Discuss Amazon experience, largest channel managed, and examples of strategy-driven growth (vs. tactical execution)
Deep-dive interview
Walk through a specific Amazon launch, campaign, or optimization you led; metrics, challenges, learnings
Cross-functional panel
Meet CEO, Head of Ops/Finance, and Head of Marketing; discuss alignment on channel strategy and decision-making
Case study or strategy exercise
Analyze their current Amazon channel state (if possible); recommend 90-day priorities and 12-month roadmap
Interested in this role?
Apply now and hear back within days, not weeks.
Get jobs like this in your inbox
Weekly digest. Unsubscribe anytime.
Offres similaires
Growth Partner (Foodservice)
Cut+Dry • Austin, TX
Marketing Analyst
Harvey Nash • California, United States
Growth Lead
Comity • San Francisco, CA
Marketing Manager | Upto $3000/wk Part-time
Mercor • United States
About Growth Marketing Roles
Growth marketers drive user acquisition, activation, and retention through data-driven experimentation. They sit at the intersection of product, data, and marketing — running A/B tests, building funnels, and scaling what works.