Marketing Director - Life Sciences

Accountabilities:

• Develop and execute comprehensive global marketing strategies aligned with business objectives, brand positioning, and growth priorities within the Life Sciences sector.

• Partner with executive leadership, sales, operations, and cross-functional teams to strengthen brand awareness, thought leadership, and pipeline generation.

• Lead integrated marketing initiatives spanning digital marketing, website optimization, SEO/SEM, social media, demand generation, and multi-channel content marketing.

• Translate complex scientific and technical concepts into clear, compelling, and audience-focused messaging while maintaining scientific accuracy and brand consistency.

• Oversee external communications, including media relations, industry events, conferences, sponsorships, speaking engagements, and strategic partnerships to enhance market visibility.

• Leverage analytics, reporting tools, CRM platforms, marketing automation, and AI-enabled technologies to optimize campaign performance, personalization, and marketing efficiency.

• Monitor marketing performance metrics and recommend data-driven improvements to maximize return on investment and business impact.

• Influence marketing priorities, budget allocation, vendor relationships, and strategic initiatives that support long-term organizational growth.

Requirements:

• Bachelor's degree in Marketing, Life Sciences, Business, Communications, or a related discipline; an MBA, MSc, PhD, or other advanced degree is preferred.

• 8-12+ years of progressive marketing leadership experience within Life Sciences, biotechnology, pharmaceuticals, healthcare, medical communications, or a related industry.

• Proven success leading brand strategy, digital marketing, communications, and demand generation initiatives.

• Strong strategic planning, project management, and execution capabilities with a results-driven mindset.

• Excellent written and verbal communication skills with exceptional storytelling and content development abilities.

• Demonstrated expertise in digital marketing, social media strategy, SEO/SEM, and integrated campaign management.

• Experience using CRM systems, marketing automation platforms, analytics tools, and AI-powered marketing technologies.

• Strong analytical skills with the ability to interpret marketing data and optimize campaign performance.

• Experience supporting global marketing initiatives and collaborating with cross-regional teams.

• Willingness to travel approximately 15-25% based on conferences, client meetings, and business needs.

Benefits:

• Competitive annual salary ranging from CAD $151,000 to $194,000.

• Fully remote opportunity based in Canada.

• Opportunity to lead global marketing initiatives within the Life Sciences sector.

• High-impact leadership role with significant influence on business growth and brand strategy.

• Exposure to innovative AI-powered marketing technologies and digital transformation initiatives.

• Collaborative cross-functional environment with executive-level visibility.

• Opportunity for professional growth while working on global campaigns and industry-leading projects.

How Jobgether works: We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team. We appreciate your interest and wish you the best!  Why Apply Through Jobgether?    Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.     #LI-CL1