The Challenge
France Télévisions Publicité is France's largest public broadcaster's ad arm-think massive audience reach across TV, digital, and streaming. You'll build sponsorship packages and marketing assets that move millions in ad spend, working directly with a Product Marketing lead in a structured team environment.
Your Mission
Master France Télévisions' content portfolio and sponsorship offerings-become the go-to person on what's available across TV and digital for the team
Support 3-5 active sponsorship campaigns from brief to delivery-own the analytics, dashboards, and performance reports
Build 2-3 polished pitch decks and marketing modules (PowerPoint/Excel) showcasing audience data and ROI arguments for key content verticals
Conduct competitive analysis on 5+ media competitors-document their sponsorship strategies and market positioning
Own the creation and quarterly updates of the 360° sponsorship offering deck-refresh data, integrate new shows, present to commercial team
Deliver post-campaign analysis on 8-10 sponsored initiatives with audience metrics, performance vs. estimates, and learnings documented
Build reusable marketing modules for 4 content verticals (Series, Entertainment, Info, Morning shows) ready for rapid deployment to clients
Establish a competitive intelligence dashboard tracking media market trends, pricing, and audience shifts-updated monthly
KPIs You'll Own
Sponsorship Package Conversion Rate
% of pitches presented that convert to signed deals within 90 days
Campaign Performance vs. Estimate Accuracy
How close your audience projections and ROI estimates are to actual delivered performance (target: ±10%)
Dashboard Update Velocity
Time from campaign end to final performance report delivery (target: 5 business days)
Competitive Intel Freshness
% of competitive analysis updated monthly with new pricing, offerings, or market moves
Tools & Stack
Your Team
Your Manager
Chef de Produit Marketing (Product Marketing Manager you assist)
Current Team
Marketing Total Vidéo team within Direction Marketing-multi-disciplinary product and commercial support function
Backfill or expansion-new mid-level support role
The Package
Salary
€28K-€35K base
Remote
On-site in Paris, France-full-time only
Benefits & Perks
Company Intelligence
France Télévisions Publicité is the advertising arm of France's public broadcaster, managing sponsorship and commercial partnerships across multiple TV channels and digital platforms. With 300+ employees, they're the nexus between premium French content and major advertisers seeking scale and brand alignment.
Team Size
300
Customers
Fortune 500 and mid-market brands seeking sponsorship in French media
Is This Role For You?
- You live or want to work in Paris-this is on-site only, no negotiation
- You're obsessed with media, TV, and how audiences consume content; you watch shows analytically
- You're a data nerd who gets excited about audience metrics, impression counts, and campaign ROI calculations
- You're comfortable in a fast-paced, deadline-driven environment supporting commercial teams and client pitches
- You speak French fluently-this is a French-language environment working with French media and advertisers
- You need remote flexibility or hybrid work-France Télévisions is on-site only
- You're uncomfortable with heavy Excel/PowerPoint work or don't have strong data literacy
- You have zero knowledge of or interest in broadcast TV, advertising, or media markets-it's your baseline, not something to learn on the job
Interview Process
Initial Screen
HR phone call covering background, French fluency, media knowledge, and on-site availability
Case Study or Task
Build a simple sponsorship pitch or analyze audience data-shows your Excel/PowerPoint chops and analytical thinking
Product Marketing Manager Interview
Meet your future manager-discuss approach to campaign analysis, how you'd support a product team, and media market insights
Team Meeting
Meet broader Marketing Total Vidéo team, discuss cross-functional collaboration and culture fit
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About Growth Marketing roles
Growth marketers drive user acquisition, activation, and retention through data-driven experimentation. They sit at the intersection of product, data, and marketing — running A/B tests, building funnels, and scaling what works.