B2B Marketing Content and Sales Enablement Manager

Accountabilities:

• Lead B2B content strategy and development: Own the creation and execution of content that drives awareness, partner engagement, and sales opportunities, including case studies, white papers, one-pagers, pitch decks, partner collateral, website content, executive presentations, and thought leadership.

• Strengthen digital and social content: Collaborate with social media teams to develop LinkedIn content that builds B2B awareness, demonstrates industry expertise, and engages priority audiences.

• Translate complex ideas into compelling stories: Partner with subject matter experts and business leaders to turn technical concepts, customer outcomes, and business insights into clear, audience-focused messaging.

• Drive sales enablement: Develop and maintain resources that help sales teams communicate value, address customer needs, overcome objections, and progress opportunities through complex B2B sales cycles.

• Manage the enablement library: Keep sales and marketing resources organized, accessible, accurate, and up to date while developing scalable programs that support teams throughout the buyer journey.

• Own content operations: Manage priorities, production schedules, editorial calendars, content roadmaps, reviews, approvals, and deadlines across multiple initiatives.

• Support events and partnerships: Create presentations, collateral, signage, promotional materials, and other assets for conferences, partner meetings, customer events, and executive engagements.

• Measure performance and improve programs: Track content engagement, utilization, library health, enablement adoption, and stakeholder feedback, providing actionable recommendations to marketing leadership.

• Build repeatable processes: Establish efficient systems for content creation, organization, governance, and maintenance that improve collaboration between marketing and commercial teams.

Requirements:

• Professional experience: 5+ years of experience in B2B content marketing, sales enablement, content strategy, or a closely related field, with a proven portfolio of high-quality written and visual content.

• Exceptional communication: Outstanding writing, editing, storytelling, and presentation skills, with the ability to adapt messaging to different audiences and stages of the buyer journey.

• B2B sales enablement expertise: Demonstrated experience creating tools and resources that support complex B2B sales processes and help commercial teams communicate value effectively.

• Strategic thinking: Ability to understand business objectives and translate them into practical content strategies, programs, and deliverables.

• Technical storytelling: Strong ability to simplify technical or complex concepts into clear, compelling messaging for business audiences.

• Project management: Highly organized and comfortable managing multiple projects, stakeholders, competing priorities, and deadlines simultaneously.

• Cross-functional collaboration: Experience partnering effectively with Sales, Marketing, Creative, Operations, executives, and subject matter experts.

• Technical proficiency: Strong working knowledge of Microsoft Word, PowerPoint, and Excel, along with experience managing content libraries and documentation.

• Preferred industry experience: Background in insurance, utilities, SaaS, IoT, or technology is a plus.

• Additional skills: Experience with CMS platforms, CRM or sales enablement tools, webinars, trade shows, or industry events is advantageous.

• Content performance: Familiarity with SEO, AEO, and GEO best practices and experience measuring content and enablement effectiveness are valued.

• Ownership mindset: A proactive, detail-oriented approach with the ability to work independently, take initiative, and continuously improve processes and outputs.

Benefits:

• Compensation: $80,000-$100,000 USD per year.

• Remote flexibility: Fully remote opportunity for candidates based in the United States.

• Meaningful mission: Contribute to technology designed to help protect families, homes, and communities from the devastating impact of electrical fires.

• Growth opportunities: Join a growing organization creating a new category and gain opportunities for professional development and increased ownership.

• High-impact work: Shape B2B marketing strategy, sales enablement, partner communications, and customer-facing storytelling.

• Collaborative environment: Work closely with sales, marketing, creative, operations, subject matter experts, and senior leadership.

• Inclusive workplace: An equal opportunity environment committed to considering qualified applicants fairly and without discrimination.

How Jobgether works: We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team. We appreciate your interest and wish you the best!  Why Apply Through Jobgether?    Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.     #LI-CL1