The Challenge
Diggers Factory powers physical music distribution for artists like James Blake, Joji, and Kaytranada. You'll own their social presence across Instagram, TikTok, YouTube, and Reddit—driving engagement, fan conversion, and campaign performance for high-profile releases.
Your Mission
Audit current social channels and develop a unified content calendar across 5+ platforms
Launch 3 artist campaign activations with documented engagement and conversion metrics
Build content creation workflow (Adobe/Canva/CapCut) and establish publishing rhythm
Segment CRM database and execute first 2 email campaigns tied to product launches
Increase Instagram/TikTok engagement rate by 30%+ through audience-specific content strategy
Establish UGC and influencer partnership pipeline with 5+ active collaborations
Publish 12+ SEO-optimized blog articles and track organic traffic growth
Own paid campaign strategy (Meta/TikTok/Google) with 15%+ ROI baseline
KPIs You'll Own
Social Media Engagement Rate
Track likes, comments, shares across Instagram, TikTok, YouTube as % of followers
Content Conversion (Click-Through / Conversion Rate)
Measure sales attribution from social campaigns and email newsletters
Community Growth Rate
Monthly follower gain across all platforms and email subscriber growth
Paid Campaign ROI
Return on ad spend for Meta, TikTok, and Google Ads campaigns
Content Performance (Views / Reach)
Organic reach and impressions per post type (Reels, TikToks, YouTube shorts)
Tools & Stack
Your Team
Your Manager
Marketing & Communication Lead (not specified)
Current Team
Small marketing team at 40-person company
New role to scale content & social presence
The Package
Salary
€28K-€35K base
Remote
On-site, Paris, France
Benefits & Perks
Company Intelligence
Diggers Factory is an international B2B2C platform powering physical music manufacturing and direct-to-fan distribution. They handle launches for major artists and labels, blending e-commerce with artist community engagement.
Team Size
40
Customers
James Blake, Joji, Tems, Kaytranada, Laurent Garnier, One Piece
Culture
Creator-focused, artist-centric, international, performance-driven
Is This Role For You?
- You're obsessed with music culture and have real expertise in music community dynamics
- You can create scroll-stopping content across TikTok, Instagram Reels, and YouTube Shorts
- You speak fluent English (B2+ minimum) and navigate international artist/manager relationships
- You're data-driven: you measure everything and optimize based on KPIs, not hunches
- You need remote flexibility—this is 100% on-site in Paris
- You're not comfortable with Adobe Suite or basic video/motion design skills
- You lack genuine interest in music, artists, and fan communities
Interview Process
Initial screening
Portfolio review of social media work and content samples
Content strategy test
Present a mock campaign strategy for an artist launch
Team interviews
Conversation with marketing lead and cross-functional stakeholders
Interested in this role?
Apply now and hear back within days, not weeks.
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About Growth Marketing Roles
Growth marketers drive user acquisition, activation, and retention through data-driven experimentation. They sit at the intersection of product, data, and marketing — running A/B tests, building funnels, and scaling what works.