Paid Media Manager, Amazon & TikTok Shop

Accountabilities

• Launch, manage, and continuously optimize PPC campaigns across Amazon, TikTok Shop, Walmart, Target through Criteo/RMS, and Instacart, ensuring campaigns are aligned with performance objectives.

• Develop and execute paid media strategies designed to achieve key performance indicators including ACOS, ROAS, TACoS, CVR, and CTR.

• Partner closely with clients and internal teams to align advertising strategies with broader business objectives, priorities, and growth plans.

• Analyze campaign performance and deliver data-driven insights, optimization recommendations, and clear performance reporting that supports informed decision-making.

• Monitor marketplace developments, advertising platform updates, competitive activity, and emerging best practices to identify opportunities for improved performance.

• Support the execution and analysis of DSP campaigns, including Amazon DSP and other programmatic advertising platforms.

• Participate in client presentations and performance reviews, translating complex advertising data into practical recommendations and strategic next steps.

• Contribute to full-funnel and cross-channel advertising strategies that connect marketplace, social commerce, and programmatic efforts.

• Travel occasionally for client meetings, industry events, or other business-related engagements as needed.

Requirements:

• Bring 3-5 years of experience in paid media or eCommerce advertising, ideally spanning marketplace and social commerce platforms.

• Demonstrate a proven track record of managing five- and six-figure advertising budgets while delivering measurable performance outcomes.

• Have strong working knowledge of marketplace advertising platforms, particularly Amazon Ad Console and Walmart Ad Center.

• Possess familiarity with DSP technologies, including Amazon DSP and Amazon Marketing Cloud (AMC).

• Bring excellent client communication, presentation, and relationship-management skills, with the ability to confidently explain performance data and strategic recommendations.

• Be comfortable working in a fast-paced, performance-driven environment where priorities can evolve and independent ownership is encouraged.

• Experience with advertising and marketplace optimization tools such as Pacvue, Quartile, Perpetua, Skai, Helium 10, or DataHawk is a plus.

• Be based in the United States and able to accommodate occasional travel for client meetings or industry events.

Benefits:

• Competitive salary of $80,000-$100,000 USD, depending on experience with marketplace advertising platforms, DSP, and client strategy ownership.

• 100% remote work with flexible hours.

• High-impact work with significant autonomy to shape client strategies and directly influence growth.

• A smart, supportive team environment with experienced professionals and opportunities for close collaboration.

• Creative freedom to pitch ideas, test new approaches, and experiment with advertising strategies.

• Career growth opportunities within a rapidly growing environment.

• 401(k) with company match for U.S. employees.

• Medical, dental, and vision coverage for U.S. employees.

• Unlimited PTO and a generous holiday policy.

• Ongoing training, mentorship, and professional development opportunities.

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