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Partnerships

Director of Field & Partner Marketing

  • Canada
  • Director
  • Remote
  • Full time
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Location

Canada

Setup

Remote

Posted

today

What you'll do

Accountabilities:

The Director of Field & Partner Marketing will own the global vision and execution of field marketing and partner programs, ensuring initiatives are aligned with business objectives and contribute directly to pipeline and revenue growth.

  • Develop and execute field marketing strategies focused on pipeline generation, account engagement, and revenue acceleration across priority industries and customer segments.

  • Lead regional field programs, including ABM-driven events, executive gatherings, partner activations, and targeted customer experiences.

  • Collaborate with Sales, Demand Generation, and Revenue teams to align marketing programs with business goals and sales priorities.

  • Build and optimize account-based marketing motions to engage strategic accounts and support enterprise growth initiatives.

  • Create impactful event experiences that strengthen brand awareness, generate qualified leads, and support sales conversations.

  • Measure and report on program performance, including event ROI, influenced pipeline, lead generation, and campaign effectiveness.

  • Partner with creative teams to ensure marketing materials, messaging, and event experiences consistently represent the brand identity.

  • Develop joint marketing initiatives with strategic partners, including co-marketing campaigns, partner events, and ecosystem programs.

  • Establish scalable processes, budgets, and operational frameworks to improve marketing efficiency and impact.

  • Manage and mentor field marketing resources while supporting future team growth and organizational development.

  • Represent the organization at industry events, conferences, and networking opportunities.

Requirements: The ideal candidate is an experienced B2B marketing leader with a strong background in field marketing, ABM, and partner ecosystems. This professional should have a proven ability to create measurable business impact through strategic campaigns, cross-functional collaboration, and data-driven decision-making.

  • 10+ years of experience in marketing, preferably within a B2B SaaS or technology environment.

  • Proven experience developing and executing field marketing and ABM programs that generate measurable pipeline and revenue results.

  • Strong experience in partner marketing, including co-marketing campaigns, alliance programs, and ecosystem engagement.

  • Demonstrated ability to collaborate effectively with Sales, Demand Generation, Customer Success, and executive stakeholders.

  • Strong analytical mindset with experience defining KPIs, measuring campaign performance, and optimizing programs based on data insights.

  • Excellent project management skills with the ability to manage budgets, vendors, timelines, and multiple initiatives simultaneously.

  • Exceptional written and verbal communication skills with strong presentation abilities.

  • Creative and strategic thinker who can develop innovative approaches to audience engagement.

  • Highly organized, detail-oriented, and comfortable operating in a fast-paced environment.

  • Experience managing remote or distributed teams is preferred.

  • Comfortable working remotely using collaboration tools such as Slack, Google Workspace, Zoom, and macOS environments.

  • Ability to travel frequently for events, conferences, and partner engagements.

Benefits:

  • Competitive compensation package based on experience, location, and market conditions.

  • Fully remote work environment with flexibility to work from home.

  • Opportunity to lead global marketing initiatives with significant business impact.

  • Collaboration with international teams across sales, marketing, and partnerships.

  • Professional growth opportunities within a fast-growing technology environment.

  • Opportunity to shape scalable marketing programs and influence company growth strategy.

  • Inclusive and diverse workplace culture focused on employee empowerment.

  • Access to modern remote collaboration tools and resources.

How Jobgether works: We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team. We appreciate your interest and wish you the best!  Why Apply Through Jobgether?    Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.     #LI-CL1

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Context

About Partnerships roles

Partnerships professionals build and manage strategic relationships that drive revenue — through channel partners, affiliates, co-marketing, integrations, or business development deals.

Relationship managementDeal structuringRevenue attributionCross-functional coordinationNegotiation
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