What you'll do
Accountabilities:
In this role, you will lead user acquisition strategy engagements with mobile app customers while shaping internal product development and external thought leadership on growth best practices. You will bridge hands-on performance marketing expertise with scalable frameworks that help teams grow efficiently and profitably.
Lead customer-facing user acquisition strategy sessions, including audits, channel evaluations, and growth planning for mobile apps
Design and refine acquisition frameworks, including LTV modeling, cohort analysis, and budget optimization strategies
Advise on scaling paid channels such as Apple Search Ads, Meta, Google App Campaigns, TikTok, and programmatic networks
Translate customer insights into structured feedback for product and engineering teams to improve growth tooling and reporting
Develop reusable playbooks, templates, and frameworks to standardize best practices across user acquisition strategies
Collaborate with marketing and advocacy teams to create educational content, webinars, and case studies on mobile growth
Support internal teams (Sales, Customer Success, Support) in strengthening their understanding of UA strategies and metrics
Requirements: The ideal candidate brings deep, hands-on experience in mobile user acquisition and performance marketing, particularly within subscription-based app environments. You combine analytical rigor with strong communication skills and the ability to influence both customers and internal stakeholders.
5-8+ years of experience in mobile user acquisition, including managing significant paid media budgets for subscription apps
Proven expertise in major acquisition channels such as Apple Search Ads, Meta, Google App Campaigns, TikTok, or programmatic platforms
Strong understanding of performance measurement frameworks, including LTV modeling, cohort analysis, and payback calculations
Ability to analyze and interpret campaign performance using spreadsheets, SQL, or BI tools
Experience working with privacy-driven changes in mobile attribution and measurement ecosystems
Strong customer-facing communication skills with the ability to lead workshops and present strategic recommendations
Experience in remote, cross-functional, and async environments
Bonus: experience in hybrid monetization models, public speaking, or content creation around mobile growth
Benefits:
Fully remote, global-first work environment with flexible scheduling
Competitive compensation with equity participation in a high-growth startup
Long-term equity exercise window and transparent compensation philosophy
Generous annual time off for rest, recovery, and personal balance
Home office and professional development stipends
Opportunity to influence product strategy and shape growth tooling for thousands of developers
High-impact role with visibility across customers, product, and industry thought leadership
How Jobgether works: We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team. We appreciate your interest and wish you the best! Why Apply Through Jobgether? Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time. #LI-CL1
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About Performance Marketing roles
Performance marketers manage paid acquisition across Google, Meta, LinkedIn, TikTok, and other channels. They optimize ad spend for ROI, run creative tests, and build attribution models to prove what works.