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Role comparison Β· 2026

Chief Marketing Officer vs VP of Marketing

Chief Marketing Officer typically pays more β€” median total comp around $200K vs $180K for VP of Marketing on Growth.Talent listings.

Higher salary
Chief Marketing Officer
More open roles
Chief Marketing Officer
More remote-friendly
VP of Marketing
More cities hiring
Chief Marketing Officer

Chief Marketing Officer

Brand, demand, comms, and the team. The full marketing P&L.

Open roles
13+
Remote-friendly
23%
Median salary
$200K
Salary range (live)
$45K – $260K

Skills

Brand StrategyDemand GenTeam LeadershipBoard CommunicationProduct MarketingPR

Top cities

  • 065001
  • Annecy1
  • Buenos Aires1
  • Greater Paris Metropolitan Region1
  • Hot Springs National Park1

Top hiring

  • HelloFresh logoHelloFresh2
  • Endeavour Capital Advisors logoEndeavour Capital Advisors1
  • Fortress Wealth Management logoFortress Wealth Management1
  • Humanup.io logoHumanup.io1
  • Apymsa logoApymsa1

VP of Marketing

Senior marketing leader. Owns brand + demand + the team.

Open roles
6+
Remote-friendly
50%
Median salary
$180K
Salary range (live)
$147K – $213K

Skills

Demand GenerationABMPipelineTeam BuildingSales AlignmentBrand

Top cities

  • New York1
  • Paris1

Top hiring

  • Jobgether logoJobgether2
  • l'OrΓ©al logol'OrΓ©al1
  • Xometry logoXometry1
  • Fsastorecom logoFsastorecom1
  • 360Learning logo360Learning1

Frequently asked

About Chief Marketing Officer vs VP of Marketing

Which pays more: Chief Marketing Officer or VP of Marketing?

Chief Marketing Officer typically pays more β€” median total comp around $200K vs $180K for VP of Marketing on Growth.Talent listings.

Chief Marketing Officer vs VP of Marketing β€” what's the difference?

Chief Marketing Officer: Brand, demand, comms, and the team. The full marketing P&L. VP of Marketing: Senior marketing leader. Owns brand + demand + the team. The two roles overlap most heavily in strategy and full-funnel ownership; they diverge on whether the focus is performance/operator (often Chief Marketing Officer) or brand/cross-functional leadership (often VP of Marketing).

Which role is more in demand right now?

Chief Marketing Officer β€” 13 open roles vs 6 for VP of Marketing on Growth.Talent.

Which role is more remote-friendly?

VP of Marketing β€” 50% of open VP of Marketing roles allow remote, vs 23% for Chief Marketing Officer.