Marion Cabanel, Head of Marketing at AssoConnect
Head of Marketing @AssoConnect & Springly | Empowering 40,000 nonprofits to drive impact
Marion Cabanel is Head of Marketing at AssoConnect, based in Paris, France. VP growth professional. 🔥 Curious mind, builder’s spirit, I'm a Marketing Leader driving strategy and execution for impact and business growth: • 10+ years of experience in the Tech industry (SaaS, marketplaces for B2B & B2B2C) delivering growth and retention, including 6 years of leadership • Delivered results in generating brand preference, client conversations and revenue in highly competitive markets (Food, Mobility, HR, Education) • Scaled internationally (up to 12 markets) and led through hypergrowth, LBO, M&A, restructuration plans 💼 Skills & Responsibilities: • Strategic marketing > ICP, Market sizing, Target definition, Marketing-mix definition, New market launch • Budget management > Budget allocations and reporting, ROI delivery, P&L oversight • Growth Marketing > SEO, SEA, CRM, ABM, Website & CRO, MarketingOps, Reporting • Product Marketing > GTM strategy (PLG, SLG), Feature launches, Adoption programs • Demand gen, Brand, Thought Leadership & Ecosystem marketing > Positioning, Content, Media, Community, PR, Influence, Partnerships, Events, Ad hoc activations • Client Retention > Onboarding, Lifecycle marketing • Management > Structuring orgs & career paths, Hiring, Cross-functional collaboration ✨ Beyond work, I'm driven by everything that sparks connection and emotion. View full profile, professional background, and request an introduction on Growth.Talent.
About Marion Cabanel
🔥 Curious mind, builder’s spirit, I'm a Marketing Leader driving strategy and execution for impact and business growth: • 10+ years of experience in the Tech industry (SaaS, marketplaces for B2B & B2B2C) delivering growth and retention, including 6 years of leadership • Delivered results in generating brand preference, client conversations and revenue in highly competitive markets (Food, Mobility, HR, Education) • Scaled internationally (up to 12 markets) and led through hypergrowth, LBO, M&A, restructuration plans 💼 Skills & Responsibilities: • Strategic marketing > ICP, Market sizing, Target definition, Marketing-mix definition, New market launch • Budget management > Budget allocations and reporting, ROI delivery, P&L oversight • Growth Marketing > SEO, SEA, CRM, ABM, Website & CRO, MarketingOps, Reporting • Product Marketing > GTM strategy (PLG, SLG), Feature launches, Adoption programs • Demand gen, Brand, Thought Leadership & Ecosystem marketing > Positioning, Content, Media, Community, PR, Influence, Partnerships, Events, Ad hoc activations • Client Retention > Onboarding, Lifecycle marketing • Management > Structuring orgs & career paths, Hiring, Cross-functional collaboration ✨ Beyond work, I'm driven by everything that sparks connection and emotion. I explore media, brand, music, art, food, and live performances, anything that brings people together for conversations, joy and creativity. I'm also committed to causes close to my heart, from social aid to women's empowerment, through volunteer work and nonprofit initiatives.
Marion Cabanel's Professional Details
Seniority
VP
Connect with Marion
Growth.Talent facilitates warm introductions between growth professionals. We don't sell contact data.
Marion is open to
Growth Team at AssoConnect
View company →
Growth Professionals in Paris
Cyril Moultaka
Content Marketing Manager at SWEEP
Elena Mandozzi
Digital Marketing Manager at Agence WAT
Audrey DELIMAUGES
Responsable Projets Marketing & Relations Partenaires at CNP Assurances
mikael bardot
User acquisition Manager at Pretty Simple
Alexandre Lemétais
Chief Marketing Officer at Leboncoin.fr
Alexia URI
Founder at DigiTechnologie
Is this your profile?
Verify your identity to customize your Growth.Talent profile, control your visibility, and connect with growth professionals.
Frequently Asked Questions about Marion Cabanel
What does Marion Cabanel do?
Marion Cabanel is Head of Marketing at AssoConnect, based in Paris.
Where does Marion Cabanel work?
Marion Cabanel currently works at AssoConnect as Head of Marketing.
How to contact Marion?
You can request a warm introduction to Marion Cabanel through Growth.Talent.
This profile was added by the GrowthTalent community from publicly available data. Not you? Request removal.