Manuel VIRZI, Chief Marketing Officer - Board Member | Group Executive Committee at Austral Groupe Énergie

Chief Marketing & Revenue Officer (CMO / CRO) | B2C & B2B | International Branding | ex-Monster, PageGroup, AS Roma.

Community ProfileC-LevelParis, France

Manuel VIRZI is Chief Marketing Officer - Board Member | Group Executive Committee at Austral Groupe Énergie, based in Paris, France. C-Level growth professional. I am a global Chief Marketing & Revenue Officer (CMO / CRO) with 15+ years of experience driving growth, revenue, brand value, and digital transformation, partnering with founders, investors, boards, and executive teams to accelerate business growth, unlock brand potential, and turn complex challenges into scalable, revenue-driving strategies. View full profile, professional background, and request an introduction on Growth.Talent.

Austral Groupe Énergie

early-stage

About Manuel VIRZI

I am a global Chief Marketing & Revenue Officer (CMO / CRO) with 15+ years of experience driving growth, revenue, brand value, and digital transformation, partnering with founders, investors, boards, and executive teams to accelerate business growth, unlock brand potential, and turn complex challenges into scalable, revenue-driving strategies. I bring international C-level experience - Comex & Board member, working across France, Europe, North America, and Latin America. I’ve supported startups, scaleups, carve-outs, and PE-backed companies — launching new brands, leading go-to-market strategies, and building AI-powered, data-driven marketing engines that drive real business outcomes. I lead both small agile teams and large, matrixed organizations (up to 90+ people) and have managed marketing budgets ranging from lean early-stage investments to over €30M. I have also led growth and brand strategy for publicly listed companies (NASDAQ / LSE / AEX), launched two online banks / neobanks in France, and founded Bowud.com, a successful D2C lifestyle brand — bringing an entrepreneurial mindset and hands-on leadership to every mission. 🔹 Sector experience: • B2B SaaS, B2C, D2C, FinTech, HR Tech, Recruitment, eCommerce, Lifestyle, Interior Design, Digital Financial Services, Renewable energies. 🔹 What I do best: • Build and lead CMO / CRO mandates that drive measurable growth • Lead Tech & Product teams to drive innovation and business growth. • Design and execute full-funnel marketing strategies (GTM, CRM, ABM, Paid Media, SEO) • Launch and reposition brands, eCommerce platforms, and services across multiple regions • Guide international marketing strategy and execution, with deep expertise in France + EMEA and extensions into North and South America • Align marketing with sales, product, and finance for revenue-focused strategy and RevOps excellence 🔹 What drives me: • Passion for innovation, AI-powered marketing, and digital-first growth models • Making complex solutions simple, accessible, and market-ready • Thinking critically, creatively, and often outside the expected path • Partnering with leaders and teams who want to do things differently — and better Languages: French, Italian (Bilingual), English, Spanish (Fluent) As a bicultural French/Italian and former professional athlete, I bring resilience, focus, team-first leadership, and a strong execution mindset — whether scaling a fast-growing SaaS platform, transforming global marketing organizations, or guiding founders and investors as a trusted strategic partner.