What you'll do
Robinhood needs someone who can make finance feel human on social without getting sloppy with the facts. If you know how retail investors talk online and can write with both personality and precision, this job has your name on it.
What the role really is
You’ll set how Robinhood shows up in social communities, then own the daily work of making that presence feel real. It’s community strategy, sharp writing, listening, and judgment in a regulated industry. Customer support inquiries belong to a separate Social CX team.
What you'll do
- Set community strategy, voice, and playbooks across X, Reddit, TikTok, YouTube, and Instagram.
- Write posts and replies, moderate conversations, and keep communities active.
- Track sentiment and feedback, then share useful insights with product and marketing teams.
- Plan community events such as live AMAs, platform Q&As, and moments for dedicated users.
- Partner with Product Marketing on launches and campaigns, shaping social-native content in the community’s voice.
- Follow platform trends, meme formats, finance narratives, and rising creators.
- Keep community communications fair, balanced, truthful, and within Robinhood’s content standards and financial regulations.
What they want
- At least 5 years in social media or community management, ideally in consumer tech, fintech, or a culturally relevant brand.
- Experience owning a channel or program end to end.
- Experience working with product marketing, brand, or campaign teams.
- Strong knowledge of how communities behave across social platforms, especially X, TikTok, Reddit, and Instagram.
- Excellent writing and speaking skills, with the range to handle compliance language and culturally fluent social posts.
- A data minded approach to sentiment, engagement, and conversions.
- Good judgment in a highly regulated industry.
Why it's interesting
You get to shape the public voice of a finance brand where community culture moves fast and accuracy matters. The strongest fit is a sharp listener and writer who knows when to join the conversation, when to bring feedback inside, and when to slow down and get the details right.
Salary
$128,000 to $150,000 USD base pay.
Location
Menlo Park, CA; New York, NY. ONSITE, full time.
Ready when you are
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About Social Media roles
Social media roles run a brand's posts, replies, and short video. The channel mix depends on the buyer: LinkedIn when the sale is B2B, Instagram and TikTok when it is consumer. This page lists the open roles.