Growth.Talent
C

Marketing Programs Manager

Copia Automation • New York, NY

Growth MarketingManagerOn-siteFull time$117K - $125K
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What you'll do

What You'll Do • Own end-to-end execution of email nurtures, webinars, paid campaigns, and other demand gen programs. Monitor asset and campaign performance metrics and report on results. • Plan and manage trade shows, hosted events, and webinars including vendor coordination, logistics, and pre/post-event content and follow-up. • Write and refine B2B marketing content (blogs, case studies, emails, social posts) while helping maintain brand style guidelines. You don't write everything from scratch, but you elevate the quality of everything you touch. • Assist with briefing industry analysts, preparing supporting materials, and coordinating logistics for analyst interactions. Qualifications Required • 3-5 years of experience in B2B marketing at an OT software or cybersecurity company • Hands-on experience executing multi-channel campaigns (email, webinars, paid, content) • Experience with design tools (Canva, Figma) for creating or polishing marketing assets • Experience planning and running field events or trade shows, including vendor management and logistics • Proficiency with marketing automation and CRM tools (we use HubSpot) • Experience communicating to leadership using data from reports you created • Willingness to travel to events (estimated 5-10% travel) Preferred • Experience working in a fast-paced startup environment • Experience supporting analyst relations or AR programs (e.g., Gartner, Forrester) • Background working on a small marketing team where you wore multiple hats • Experience creating and editing pages with Wordpress Why This Role • Help us define an entirely new market: Copia is the only U.S. provider of OT device backup software. New regulations, the increasing frequency of cyber threats, and the exploding complexity of OT device code are all increasing our TAM, and we need you to help us capture • Join a successful startup: Our ARR is growing ≥ 2x, our GRR is ≥ 95%, and our funding is excellent. Our customers are household names. We promote internally, and we play as a team!

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About Growth Marketing Roles

Growth marketers drive user acquisition, activation, and retention through data-driven experimentation. They sit at the intersection of product, data, and marketing — running A/B tests, building funnels, and scaling what works.

A/B testingFunnel optimizationSQL & analyticsPaid acquisitionProduct-led growth
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