What you'll do
About Coach Ivy
Coach Ivy is a kawaii AI nutrition coach for iPhone. Snap a photo of any meal and get instant calories, macros, and gentle, personalized coaching from a cute anime-style mascot. We're a small, design-led team building the most lovable wellness app on the market, and we're just getting started.
What you'll do
- Run experiments across SEO, ASO, TikTok, Instagram, and X to grow Coach Ivy installs.
Write punchy, on-brand copy for landing pages, ads, and social posts.
Help plan and produce kawaii short-form video content with our creative team.
- Track core growth metrics (impressions, CTR, installs, retention) and share weekly learnings.
Research competitors in the nutrition, calorie tracking, and wellness app space.
What we're looking for
You're obsessed with consumer apps, anime/kawaii culture, or the creator economy.
Strong writing, you can make a tweet, a meta description, and a landing page headline all sing.
Comfortable with analytics tools (GA4, Search Console, App Store Connect) or eager to learn.
Self-starter who can ship without hand-holding and isn't afraid of weird ideas.
Currently a student or recent grad in marketing, communications, design, or related field.
Nice to have
Experience growing a TikTok, Instagram, or X account from scratch.
Basic familiarity with SEO or App Store Optimization.
Light video editing skills (CapCut, Premiere, etc.).
Perks
Fully remote, flexible hours that work around your studies.
Direct mentorship from the founders, your work ships, fast.
A real portfolio of growth experiments by the end of the internship.
Free Coach Ivy Premium for life (and unlimited stickers).
Find out more
https://coachivy.app/careers/growth-marketing-intern
Ready when you are
Interested in this role?
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Context
About Growth Marketing roles
Growth marketers drive user acquisition, activation, and retention through data-driven experimentation. They sit at the intersection of product, data, and marketing — running A/B tests, building funnels, and scaling what works.