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CRM & Lifecycle

Expired

CRM Specialist

  • New York City Metropolitan Area
  • Mid-level
  • On-site
  • Full time
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Location

New York City Metropolitan Area

Setup

On-site

Posted

1 month ago

HubSpotEmail MarketingContract (3mo)$35/hrNYC MetroEastern TZ

The Challenge

Catena Solutions is bringing 30+ years of growth consulting expertise to modern marketing stacks. You'll architect the email foundation that scales their client engagements-building reusable templates, optimizing workflows, and establishing tracking standards that drive measurable pipeline impact.

Your Mission

First 3 Months
1

Design and deploy 8-12 modular, mobile-responsive email templates with standardized naming conventions and documentation

2

Implement UTM parameter standards and tracking infrastructure across all campaigns to enable attribution

3

Configure 5+ automated workflows with proper list segmentation, personalization rules, and QA checkpoints

4

Audit existing campaigns and document optimization opportunities for conversion rate improvement

By 6 Months
1

Establish email performance baseline metrics (open rate, click rate, conversion rate) and create monitoring dashboard

2

Reduce campaign deployment time by 40% through template reusability and workflow standardization

3

Train internal team on template usage, best practices, and workflow logic for self-service campaign builds

4

Deliver measurable lift in email engagement metrics through A/B testing of templates and copy personalization

KPIs You'll Own

Email Open Rate

Track baseline and improvement of open rates across template variations and send times.

Click-Through Rate (CTR)

Measure engagement depth and template/CTA effectiveness.

Conversion Rate

Tie email performance to lead gen and pipeline outcomes via UTM tracking.

Template Reusability Index

Count deployments per template to validate modular design ROI.

Workflow QA Pass Rate

Ensure zero deployment errors through rigorous testing protocols.

Tools & Stack

HubSpot (email, campaigns, workflows, lists)HTML/CSSUTM trackingEmail analytics platformsFigma or design tools (implied)SlackGit/documentation (implied)

Your Team

Your Manager

Not specified

Current Team

Not specified

Contract backfill for 90-day engagement

The Package

Salary

$72.8K-$72.8K annualized

Remote

Remote, must be in Eastern Time Zone

Benefits & Perks

Health coverage
Life insurance
Disability insurance
401(k) plan
Paid time off (standard)
Reasonable accommodations for disabilities

Company Intelligence

Catena Solutions is part of Advanced Group and brings 30+ years of consulting expertise in change management, project delivery, analytics, strategic growth, and marketing optimization. They specialize in helping enterprise organizations accelerate growth, optimize operations, and navigate industry challenges across multiple verticals including supply chain, order-to-cash, and food safety.

Customers

Enterprise organizations across change management, supply chain, and operations

Culture

Commitment to diversity, inclusion, and equitable treatment across all organizational levels

Is This Role For You?

For You If
  • You have 4-5+ years building email campaigns and templates in HubSpot with strong HTML/CSS chops
  • You obsess over email performance metrics and understand UTM tracking, list segmentation, and personalization
  • You thrive in execution-focused sprints and can build reusable systems that scale across campaigns
  • You're detail-oriented on QA and documentation-your templates outlive you because they're self-explanatory
  • You can hit the ground running on a 90-day contract with zero ramp time
Won't Work If
  • You need salary north of $75K/hr or long-term employment stability-this is a fixed 3-month contract at $35/hr
  • You're not comfortable working Eastern Time Zone hours or collaborating async in a distributed team
  • You lack hands-on HubSpot email experience or prefer strategy over template-building execution

Interview Process

1

Screening Call

Confirm HubSpot experience, HTML/CSS proficiency, and availability for immediate start

2

Technical Portfolio Review

Walk through past email templates, campaigns, and workflows you've built; discuss performance metrics

3

Hands-On Task

Build a sample email template or workflow to assess technical execution and attention to detail

4

Final Conversation

Meet with hiring manager to discuss project scope, deliverables, and expectations for the 90-day sprint

Ready when you are

Interested in this role?

Apply now and hear back within days, not weeks.

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Context

About CRM & Lifecycle roles

CRM & lifecycle marketers own the post-acquisition journey. They design onboarding sequences, retention campaigns, win-back flows, and loyalty programs that maximize customer lifetime value.

Email marketingMarketing automationSegmentationCustomer journey mappingA/B testing
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