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Content Marketing

Social Media-Content Specialist

  • Guatemala City
  • Mid-level
  • On-site
  • Full time
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Location

Guatemala City

Setup

On-site

Posted

today

What you'll do

Requirements

What We Are Looking For (Must-Haves):

- Fully Bilingual (English & Spanish): Non-negotiable, as you will interact directly with our bilingual sales representatives and their clients.

- Strong Design Portfolio: We hire based on proven skill rather than job titles. Your portfolio should showcase engaging, professional social media content and brand assets.

- Hands-On Graphic & Video Creation: Proficiency in Canva, Adobe Creative Suite, or similar design software, with the ability to produce polished visuals and short-form video content.

- Social Media Expertise: Proven track record managing and growing Instagram, Facebook, and WhatsApp Business-with a focus on local/SMB promotion rather than generic posting.

- Autonomous & Highly Organized: Capable of balancing competing priorities, managing multiple reps' requests, and delivering consistent, high-quality output under minimal supervision.

- Empathetic Communicator: Comfortable and patient coaching non-tech-savvy team members on adopting digital tools and content best practices.

Nice-to-Haves:

- Basic Web & Landing Page Building: Hands-on experience with platforms such as Wix, Squarespace, or WordPress.

- Digital Marketing & Lead Generation: Familiarity with paid social ad setup or organic lead-gen funnels.

- Industry Familiarity: Knowledge of POS (Point of Sale), merchant services, payment processing, or the retail/small-business landscape.

- Advanced Video Editing: Experience crafting high-retention Reels, TikToks, and short-form storytelling.

Ready when you are

Interested in this role?

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About Content Marketing roles

Content marketers create the articles, guides, videos, and thought leadership that attract and educate potential customers. The best content marketers think like publishers — building audiences, not just writing blog posts.

SEO writingEditorial strategyContent distributionAnalytics & measurementStorytelling
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