Content Marketing Manager (Delhi NCR)

The job is to make enterprise content earn its place in the funnel: sharp audience insight, strong writing, and enough editorial judgment to keep every asset on message.

What the role really is

You’ll own content across industries and buyer personas, from the first idea to the final edit. That means switching between strategist, writer, and editor, while keeping marketing, sales, and creative aligned.

What you'll do

• Shape content ideas around campaign goals, themes, and target personas.
• Write project briefs, messaging, and detailed outlines.
• Create and edit assets such as data reports, e-books, videos, visuals, articles, webinars, and webpages.
• Partner with product marketing, regional marketing, demand generation, customer marketing, sales, and creative to align on topics.
• Keep content consistent with Coursera’s voice and messaging.
• Help plan the quarterly editorial calendar.

What they want

• At least 8 years in content marketing, ideally in B2B or enterprise marketing.
• A track record writing varied content for full-funnel campaigns.
• Experience with AI-powered tools for more efficient content production.
• Knowledge of SEO, AIO, and GEO content practices.
• Strong project management and stakeholder alignment across marketing, sales, and creative.
• A bachelor’s degree in English, communication, journalism, or a related field.
• Content tailored to specific industries, personas, or verticals.
• Comfort with both thought leadership and product-feature content.
• A clear interest in ed-tech and the future of learning.
• A metrics-driven approach and creative problem-solving.
• Agency experience is a plus.

Why it's interesting

This role sits across enterprise marketing, sales, and creative, with room to shape stories for distinct industries and buyers. You’ll work across formats and collaborate with teams in the US and India time zones.

Salary

Not disclosed

Location

Delhi NCR, India. Onsite. Full-time.