What you'll do
🔥 Chief Marketing Officer (CMO), Founding Team
📍 Location: Remote (U.S. Time Zones Preferred)
💼 Role Type: Co-Founder / Founding Executive
💰 Compensation: Equity-first (1.5-2%) with a salary
🌍 Company: Shopinion.AI
🧠 About Shopinion
A peer-to-peer, trust-based social commerce network.
Users share real purchases with friends and get dynamic discounts based on influence. Merchants grow through referrals-not ad spend.
With 88% of consumers trusting peer recs over ads and $1.65T+ forecasted in social commerce by 2025, VivoSocial is positioned to lead.
🎯 Your Mission
As CMO, you’ll lead and scale all user acquisition, community growth, and merchant onboarding-from zero to global expansion.
🚀 What You’ll Do
- Build and execute GTM strategy, Design and lead viral referral systems, creator campaigns, and influencer loops.
Own full-funnel performance: CAC, LTV, retention, and growth experiments
Forge relationships with partners at Meta, Google, Shopify, Plaid, TikTok, and affiliate ecosystems
Develop and evolve our brand, tone, and trust signals
🧬 You’re a Fit If You...
Have successfully scaled a startup or DTC product (ideally past Series A)
Led social-first campaigns (UGC, influencer, Web3, or TikTok-native)
Think like a founder and act like a data-driven marketer
Have relationships or experience working with major platforms (Meta, Shopify, Google)
🎁 Bonus Points
Past experience launching a marketplace or social app
Familiar with behavioral product psychology, gamification, and viral mechanics
Experience with early-stage fundraising or investor marketing
📣 What We Offer
1.5-2% founding equity with standard 4-year vesting, 1-year cliff
Salary $5000+ depending on experience and involvement.
Fully remote, async-first team
Influence in shaping the most trust-centric commerce platform ever built
Access to pitch decks, patents, and global merchant partnerships already underway
Ready when you are
Interested in this role?
Apply now and hear back within days, not weeks.
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About CMO roles
Chief Marketing Officers are the most senior marketing leaders in an organization. They set the marketing vision, own the brand, drive revenue through marketing, and represent the customer at the executive table.