The Challenge
Thales is a €19B global defense and aerospace leader protecting critical infrastructure worldwide. You'll drive digital marketing strategy for their Protection Systems division, owning everything from trade shows (Paris Air Show, Milipol) to web presence across international markets.
Your Mission
Execute end-to-end digital marketing plan for Q1-Q2 trade shows with zero deadline slips
Audit and optimize all digital platforms (website, social, internal collaboration tools) for content freshness
Produce 8-12 marketing assets (presentations, brochures, video scripts, social content) aligned to product messaging
Map stakeholder needs across Sales, Product, and Communications teams to establish collaboration workflows
Launch integrated digital campaign for 2-3 major defense/security trade shows with measurable lead attribution
Build reusable content library and brand asset management system reducing production time by 30%
Establish quarterly digital marketing reporting dashboard tracking engagement, lead quality, and event ROI
Lead cross-functional content strategy review with Product Line Managers and Marketing leadership
KPIs You'll Own
Trade Show Lead Generation
Number and quality of qualified leads captured at international defense/security events (Paris Air Show, Milipol)
Digital Asset Production Velocity
Number of marketing materials created and deployed monthly against plan (presentations, videos, web content)
Platform Engagement Rate
CTR and time-on-site across website, social channels, and internal collaboration platforms
Project Delivery Timeliness
Percentage of marketing initiatives completed on-time and on-budget against project schedule
Tools & Stack
Your Team
Your Manager
Marketing Manager (Strategy, Marketing & Product Policy team)
Current Team
Product Line Managers, Sales teams, Communications, Operational Marketing. International, defense-focused environment.
New alternance role supporting existing Marketing Manager
The Package
Salary
€18K-€24K/year (alternance stipend based on French market 2026)
Remote
On-site full-time at Vélizy-Villacoublay campus (west Paris). Some travel for trade shows expected.
Benefits & Perks
Company Intelligence
Thales is a €19B global leader in aerospace, defense, cybersecurity, and digital technologies. They develop mission-critical systems for national security, urban safety, and critical infrastructure protection. With 81K employees across 68 countries and €4B annual R&D spend, Thales is engineering trust at scale.
Team Size
81000
Customers
National governments, defense agencies, airports, critical infrastructure operators globally
Culture
Inclusive, technology-driven, ESG-committed. CAC 40 ESG index member. Focus on secure innovation in high-stakes domains.
Is This Role For You?
- You're pursuing a BAC+5 (Master's) in business school or equivalent and need an alternance placement
- You've shipped digital marketing campaigns before and understand project management fundamentals
- You're fluent in English and comfortable in international, defense-sector environments
- You're detail-oriented with content creation skills (writing, design, video) and can manage multiple stakeholders
- You need fully remote work—this is 100% on-site at Vélizy campus
- You have zero prior marketing project experience; they want someone who can hit the ground running
- You're uncomfortable with B2B defense/security sector or classified information environments
Interview Process
Initial Screening
HR review of academic background, English proficiency, and alternance eligibility
Marketing Manager Interview
1-hour conversation on digital marketing experience, project management approach, and understanding of B2B/defense marketing
Case Study or Portfolio Review
Walk through past marketing projects, campaigns, or content you've created; discuss trade-offs and results
Final Round - Stakeholder Alignment
Meet with Product/Sales leads to assess collaboration fit and cultural alignment
Interested in this role?
Apply now and hear back within days, not weeks.
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About Growth Marketing Roles
Growth marketers drive user acquisition, activation, and retention through data-driven experimentation. They sit at the intersection of product, data, and marketing — running A/B tests, building funnels, and scaling what works.