Digital Marketing Specialist

Digital Marketing Specialist

English & Spanish Required

Help Us Turn Digital Marketing Into Growth.

NYPOS Group is looking for an experienced Digital Marketing Specialist to join our internal digital team. We're looking for someone who understands how to turn Google Ads, Social media, SEO, great content, and data into qualified leads and customers. This is a hands-on role for someone who enjoys building campaigns, analyzing performance, testing new ideas, and finding better ways to generate results.

What You'll Do:

• Build, manage, and optimize Google Ads and Microsoft Ads
• Manage paid campaigns across Facebook and Instagram
• Develop and execute SEO strategies
• Perform keyword, competitor, and market research
• Write compelling ad copy and landing-page content
• Monitor budgets, conversions, CPL, and ROI
• Use GA4, Google Tag Manager, and Looker Studio to analyze performance
• Improve landing pages and conversion rates
• Track and report campaign results
• Manage multiple campaigns and projects
• Use AI and automation tools to improve marketing performance and efficiency
• Collaborate with our U.S. based sales and leadership teams

What We're Looking For:

• 4+ years of digital marketing experience
• Strong professional English and Spanish
• Strong hands-on experience with Google Ads
• Strong understanding of SEO and SEM
• Experience with Meta/Facebook/Instagram Ads
• Experience with Google Analytics (GA4)
• Familiarity with Google Tag Manager and Looker Studio
• Strong copywriting and communication skills
• Strong analytical and problem-solving abilities
• Comfortable working independently in a remote environment
• Comfortable using AI-powered marketing tools
• WordPress and HTML/CSS knowledge is a plus
• B2B, fintech, payments, POS, agency, or lead-generation experience is a plus

Who We're Looking For:

• We don't want someone who simply launches campaigns and watches the numbers.
• We want someone who asks: What's working? What's not? Why? And what should we test next?
• You're analytical, creative, organized, curious, and comfortable taking ownership.
• Most importantly, you understand that clicks and impressions aren't the goal; customers and revenue are.

Why NYPOS Group?

• You'll join a growing U.S.-based company while working 100% remotely.
• You'll have the opportunity to work directly with leadership, influence our digital strategy, test new ideas, and grow with our digital team.
• We value initiative, creativity, accountability, and results.

Ready to Apply?

Send us your resume and tell us about one digital campaign you're proud of, what you personally did, and the results you achieved.

We're more interested in what you've actually built, tested, and improved than marketing buzzwords.

Job Type: Full-time

Experience:

• digital marketing : 4 years (Required)

Language:

• English (Required)

Work Location: Remote