JR-144655 Growth Marketing Specialist

Were looking for a results-driven Marketing Specialist to own and scale our B2B digital marketing engine with a clear focus on pipeline impact. This role is for a hands-on marketer who thrives at the intersection of strategy, execution, data, and creativity - someone who can move fast, navigate complexity, and turn insight into measurable growth.

Locations:

• Brazil
• Colombia
• Argentina
• Peru
• Costa Rica
• Mexico

• 5–8+ years in B2B digital marketing, ideally in: Technology, Professional or consulting services, Enterprise or upper mid-market environments;
• Deep, hands-on HubSpot expertise, including attribution and reporting;
• Proven experience generating measurable pipeline from digital programs;
• Strong LinkedIn Ads experience in B2B contexts
• Comfort operating across multiple tools and data sources
• Ability to move fast, absorb complexity, and land on your feet

• Experience supporting enterprise buyers ($500M–$10B+ revenue)
• Exposure to ABM platforms (6sense, Demandbase)
• Experience marketing services rather than products
• Event-led or integrated campaign experience
• Strong collaboration with SDRs and sales teams

• Own and execute the B2B digital marketing strategy with a primary focus on generating measurable, sales-qualified pipeline;
• Plan, launch, and optimize multi-channel digital programs, including LinkedIn Ads, email, content syndication, events, and integrated campaigns;
• Manage HubSpot end-to-end, including campaign setup, attribution modeling, reporting, and continuous data hygiene;
• Build and maintain accurate, credible dashboards and reports that clearly communicate marketing impact to revenue and pipeline;
• Partner closely with Sales and SDR teams to align on target accounts, messaging, handoffs, and follow-up workflows;
• Support enterprise and upper mid-market buying motions, including longer sales cycles and multi-stakeholder decision processes;
• Design and execute account-based and targeted campaigns; collaborate with external platforms such as 6sense or Demandbase when applicable;
• Develop and test campaign concepts, messaging, and offers that cut through noise in competitive B2B environments;
• Lead event-led and integrated campaign initiatives, ensuring digital and field efforts are connected and measurable;
• Manage and optimize marketing spend to maximize pipeline efficiency and ROI;
• Coordinate with internal stakeholders (product, consulting, leadership) to translate complex services into compelling go-to-market narratives;
• Continuously analyze performance, identify gaps, and iterate quickly to improve conversion across the funnel;
• Stay current on B2B marketing trends, tools, and best practices, proactively applying new ideas and approaches.

• Competitive salary;
• 100% remote opportunity;
• Work equipment;
• Paid time off (PTO), sick leave, and national holidays;
• Travel expenses are covered when applicable;
• Referral program;
• Paid certification program;
• Personal development plan (PDP);
• Access to the language platform.

JR-144655