Manager, Social GTM

About Us

SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people’s lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 4,100 associates, the company’s products are sold at key retailers, online and offline, and through distributors around the world.

AI at SharkNinja

At SharkNinja, we’re building an AI-native culture. We’re not waiting for the future; we’re creating it. Our people are expected to experiment boldly, adopt new tools, and continuously raise what’s possible to create meaningful impact for our consumers. If you believe the best way to do your job hasn’t been invented yet, you’ll fit right in.

About The Role

You're not just managing comments, you're building culture. As our Social Media & Community Manager, you'll be the everyday voice of SharkNinja's online communities and a hands-on creator who can take an idea from concept to published video, solo. You'll live where community, content, and culture meet, turning conversations into loyalty and trends into scroll-stopping content. It moves fast, the ownership is real, and your work goes live to a global audience from day one.

What You'll Do

Community & Engagement

• Own day-to-day community management across social platforms, forums, and online groups, monitoring, responding, and representing the brand with speed and authenticity.

• Build genuine relationships with community members, brand advocates, and creators to turn followers into a loyal, organic advocacy engine.

• Spot UGC opportunities and surface the member stories, testimonials, and moments worth amplifying.

• Track engagement, sentiment, and growth, then feed the insight straight back into content and strategy.

Content Creation

• Concept, shoot, edit, and publish social-first video, from idea to live post, end to end.

• Create content built to stop the scroll: native to platform, culturally relevant, and engineered for engagement.

• Develop posts, polls, competitions, and activations that spark real interaction, not just impressions.

• Stay ahead of trends and bring fresh formats, sounds, and ideas to the table before they peak.

What You Bring

Must-haves

• A real passion for social media and digital culture.

• Proven ability to create compelling short-form video independently, bring your work, we want to see it.

• A strong written voice and the instinct to flex tone across platforms and audiences.

• Fluent in Spanish and English, with a sharp read on Spanish social media culture, creators, and how audiences behave.

• Comfortable with social media management and analytics tools.

• You move fast, think creatively, and never wait to be told what's trending.

• Collaborative across teams, but fully capable of owning a deliverable end to end.

Bonus points

• A portfolio, channel, or following you've grown yourself.

• Hands-on editing in CapCut, Premiere, or similar, plus an eye for design.

• Experience with paid social, creator partnerships, or community platforms (Discord, Reddit).

What Success Looks Like

• Become the recognisable voice of our communities, with measurably faster response times and stronger sentiment.

• Shipped a steady drumbeat of original video, including at least one piece that genuinely broke out.

• Built a repeatable trend-to-content workflow the wider team can run with after you.

Why SharkNinja

• Real ownership from week one, your content goes live to a global audience, not a test account.

• A fast, builder culture where good ideas win regardless of who they come from.

• Mentorship from an experienced social and content team invested in launching your career.

• A front-row seat at one of the world's fastest-growing consumer brands.

How to Apply

Send us your CV and, more importantly, your work: a portfolio, reel, or links to content you've made or communities you've grown. A short note on a trend you'd jump on for SharkNinja right now will get our attention.

SharkNinja is an equal-opportunity employer. We celebrate diversity and are committed to building an inclusive environment for everyone, we'd love to hear from you even if you don't tick every box.

Salary and Other Compensation: The annual salary range for this position is displayed below. Factors which may affect starting pay within this range may include geography/market, skills, education, experience and other qualifications of the successful candidate.

The Company offers the following benefits for this position, subject to applicable eligibility requirements: medical insurance, dental insurance, vision insurance, flexible spending accounts, health savings accounts (HSA) with company contribution, 401(k) retirement plan with matching, employee stock purchase program, life insurance, AD&D, short-term disability insurance, long-term disability insurance, generous paid time off, company holidays, parental leave, identity theft protection, pet insurance, pre-paid legal insurance, back-up child and eldercare days, product discounts, referral bonus program, and more.

Pay Range$828,000—$1,012,000 MXN Our Culture

At SharkNinja, we don’t just raise the bar-we push past it every single day. Our Outrageously Extraordinary mindset drives us to tackle the impossible, push boundaries, and deliver results that others only dream of. If you thrive on breaking out of your swim lane, you’ll be right at home.

What We Offer

We offer competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, SharkNinja product discounts, and more. We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining what’s possible. When you join, you’re not just part of a company-you’re part of an outrageously extraordinary community. Together, we won’t just launch products-we’ll disrupt entire markets.

At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinja’s innovation every day. We support ALL associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration. With help from our leadership, associates, and our community, we aim to have equity be a key component of the SharkNinja DNA.

Learn more about us:
Life At SharkNinja Outrageously Extraordinary

SharkNinja Candidate Privacy Notice

- For candidates based in all regions, please refer to this Candidate Privacy Notice.

- For candidates based in China, please refer to this Candidate Privacy Notice.

- For candidates based in Vietnam, please refer to this Candidate Privacy Notice.

We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by legislation, and local law. SharkNinja will consider reasonable accommodations consistent with legislation, and local law. If you require a reasonable accommodation to participate in the job application or interview process, please contact SharkNinja People & Culture at accommodations@sharkninja.com