What you'll do
Position
Christian Dior Couture is looking for a Performance Marketing Manager EMEA to support Dior’s EMEA performance marketing strategy, driving execution excellence, performance effectiveness and operational governance across Paid Search and Paid Social for 33 markets. This role sits at the intersection of performance marketing, project management and business performance. It ensures the successful orchestration of Dior��s Paid Search and Paid Social activations across markets, agencies and internal stakeholders. You will translate business priorities into actionable performance marketing plans, support budget allocation decisions, coordinate campaign launches, monitor performance and maintain the highest execution standards across the region.
Job responsibilities
Performance Marketing Regional & Local Strategy
- Coordinate EMEA performance media campaign planning, strategy localization and execution across Paid Search and Paid Social activations.
- Partner closely with central and regional teams across Media, Performance Marketing, Merchandising, Data and Marketing to ensure consistent, efficient and brand-safe activations.
- Build a robust performance measurement framework with clear business targets at regional and market levels, supporting topline & profitability growth for Digital & Retail.
- Paid Social & Paid Search Performance Operations
Co-build and share Paid Search & Paid Social campaigns briefs for seasonal collection launches, Digital & Retail events and commercial festivities.
- Define custom local audience strategies to support specific clienteling objectives, such as recruitment, retention and development, across retail and digital channels.
- Monitor campaign performance using appropriate attribution models and tools to identify optimization opportunities.
- Cross-Markets Localization & Coordination
Partner with regional teams to define business priorities, including product categories & lines to promote, local festivities and events, and adapt planning and audience strategies accordingly. Facilitate cross-market collaboration, knowledge sharing and best practice dissemination. Support performance marketing, acculturation and knowledge sharing across the organization. Agency & Stakeholder Management Partner with media agencies and advertising partners to ensure best-in-class campaign activation, performance effectiveness and operational excellence. Challenge brief restitutions, validate media plans and ensure timely execution. Support the adoption of new platform capabilities, optimization opportunities and performance marketing innovations. Budget & Performance Measurement Steering Support annual, quarterly and monthly media budget planning, in close coordination with regional, central media and finance teams. Monitor budget delivery and performance against business targets for 33 markets in 2 regions (Europe and Middle East) from Platforms, Site Centric and Attribution Models perspectives. Contribute to agile budget allocation and efficiency initiatives across markets and channels to unlock incremental business opportunities.
Profile
6+ years of experience in Performance Marketing, Digital Acquisition or E-commerce Marketing. Strong experience operating in multi-market or regional organizations , ideally across Europe or EMEA. Proven experience across Paid Search and Paid Social planning, activation and optimization. Experience managing agencies and multiple stakeholders in complex business environments. Strong analytical mindset with experience in performance steering, budget management and forecasting . Experience with data, reporting, attribution and measurement solutions such as GA4, Wizaly Excellent communication, stakeholder management and project coordination skills . Luxury, fashion, beauty or premium retail experience is highly appreciated Hands-on experience with Google Ads and Paid Social platforms. Familiarity with feed optimization, e-commerce analytics and performance marketing technologies.
CHRISTIAN DIOR MAISON
“Whatever you do, whether for work or pleasure, do it with passion! Live with passion,” wrote Christian Dior.
Well before he embarked on his destiny as a couturier, Christian Dior was fascinated with art. The young Normandy native and several friends opened an art gallery when he was just 23. In 1938 he learned the métier of pattern cutter with Robert Piguet and three years later began working as a designer for Lucien Lelong. Right from the founding of his Maison in 1946, he transformed his dreams into irresistible creations, seeking to break with the somber war years by elevating pure joy. His visionary spirit celebrated and enchanted women the world over. In only ten years, Monsieur Dior revolutionized the conventions of elegance and femininity, designing collections infused with dreams.
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About Performance Marketing roles
Performance marketers manage paid acquisition across Google, Meta, LinkedIn, TikTok, and other channels. They optimize ad spend for ROI, run creative tests, and build attribution models to prove what works.