The Challenge
Twine connects top freelancers with Fortune 500s and startups. You'll own social media, Meta ads, and SEO content for diverse US-based clients, driving measurable growth across channels.
Your Mission
Build repeatable Meta ad campaign templates and playbooks for 3+ client verticals, optimizing for 15%+ ROAS
Establish content calendar system managing 20+ monthly social posts across Facebook, Instagram, LinkedIn with engagement tracking
Publish 12 SEO-optimized blog articles targeting high-intent keywords with target of 500+ monthly organic traffic per piece
Onboard and align with 5-8 initial clients on brand voice, content strategy, and performance benchmarks
Scale to managing campaigns for 15+ active clients with documented case studies showing avg. 2x ROAS improvement
Develop proprietary audience segmentation and targeting framework reducing cost-per-lead by 25%+ across client base
Create 40+ published blog articles generating 10K+ combined monthly organic impressions with 3%+ click-through rate
Implement automated weekly performance reporting dashboard reducing manual reporting time by 80%
KPIs You'll Own
Meta Ad ROAS
Return on ad spend across all client campaigns, targeting 1.5x minimum with optimization toward 2x+
Organic Content Engagement Rate
Combined like, comment, share rate on social posts, targeting 3-5% engagement minimum across platforms
Blog Traffic & Rankings
Monthly organic impressions and keyword ranking positions for published SEO content, targeting top 3 rankings for target keywords
Client Satisfaction & Retention
Net client retention rate and satisfaction scores, targeting 90%+ retention and weekly positive feedback
Campaign Cost-Per-Lead
Average cost per qualified lead generated through Meta ads, targeting consistent month-over-month reductions
Tools & Stack
Your Team
Your Manager
Twine Operations or Client Success Lead
Current Team
You'll work independently with multiple concurrent clients across Twine's network
New role to expand social/SEO service offerings on Twine platform
The Package
Salary
$55K-$75K
Variable
Potential performance bonuses tied to client satisfaction and retention rates
Remote
Fully remote, flexible schedule with ongoing part-time availability requirement
Benefits & Perks
Company Intelligence
Twine is a freelance marketplace connecting elite freelancers, consultants, and contractors with Fortune 500 companies and innovative startups needing creative and tech expertise. The platform operates in an AI-driven, freelance-first world, empowering creators and businesses to scale globally and thrive together.
Customers
Fortune 500 companies and innovative startups
Culture
Creator-first, AI-driven, collaborative freelance network
Is This Role For You?
- You've run paid Meta campaigns with documented 1.5x+ ROAS across multiple client accounts
- You've published 20+ SEO blog articles and understand keyword research, on-page optimization, and content distribution
- You thrive managing 10+ concurrent client projects with zero hand-holding and strong async communication
- You're obsessed with metrics-tracking MoM improvements in ad performance, organic traffic, and engagement
- You understand local business and startup pain points (lead gen, brand awareness, customer acquisition)
- You need a rigid 9-5 schedule or daily team standups-this is autonomous freelance work
- You've never managed real ad budgets or optimized for measurable ROI; theory won't cut it
- You treat content as one-off deliverables instead of systems that compound over time
Interview Process
Initial Screening
Twine team reviews portfolio, case studies, and Meta Ads/SEO experience; expect questions on specific campaign results
Skills Test or Case Study
You'll either audit a sample campaign or write SEO content proposal for a test client vertical
Client Interview Simulation
Mock client call where you pitch a content strategy and ad optimization approach for a startup or local business
Offer & Onboarding
Contract negotiation, client matching, and kickoff with first 2-3 assigned accounts
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